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New Business Development
- Proactively identify, prospect, and acquire new commercial banking clients within target market segments of the Middle Market, Corporate, Specialty Industries.
- Acquire new and manage portfolio of high deposits/revenue corporate customers, driving deposit growth and revenue performance
- Develop and execute a strategic sales plan to meet and exceed assigned goals.
- Build and maintain a strong sales pipeline to achieve key business targets
Cross Selling
- Cross selling of Transaction Banking Cash and Trade solutions & Treasury services such as Foreign Exchange (FX) and Structured Deposits.
- Serve as the primary cash management consultant for a portfolio of existing commercial clients.
- Conduct comprehensive treasury and cash flow analyses to identify client needs, pain points, and opportunities for solution expansion.
- Display knowledge in Trade Finance products
- Improve client’s product holdings
- Strengthen client loyalty and increase wallet share through regular business reviews and proactive service.
- Collaborate with internal stakeholders and external partners to drive business acquisitions and expand opportunities.
- Structure and present customized cash management proposals, including detailed cost-benefit analysis and ROI.
Risk Management
- Conduct regular portfolio reviews, ensuring smooth onboarding, due diligence, and KYC compliance.
- Prompt and concise reply on Compliance related Request for Information
Cross-Functional Collaboration
- Collaborate with internal product specialists and implementation teams to design commercial solutions (e.g., ACH, Wire Transfer, Merchant Services, API integrations).
- Effectively articulate the value proposition of our cash management products against competitors.
- Provide voice-of-the-customer feedback to product development teams to help shape future offerings.
Industry & Market Expertise
- Maintain an in-depth understanding of market trends, competitive landscape, and regulatory changes affecting treasury management.
- Represent CIMB at industry conferences and networking events.
Others
- Conduct discovery calls and client-facing meetings to assess cash management needs.
- Prepare and deliver persuasive sales presentations and proposals.
- Negotiate pricing and service agreements within established guidelines.
- Manage the entire sales cycle from initial contact to post-implementation follow-up.
- Accurately track all sales activities and client interactions in the system
- Ensure all documentation and KYC/AML requirements are completed accurately and timely.
Requirements:
- Bachelor’s and/or Master’s degree in Finance, Business Administration, or a related field.
- At least 5 years of experience in commercial banking, specifically in cash management sales, trade finance and treasury management sales, or as a commercial relationship manager with a strong focus on selling depository and cash management solutions.
- Proven and documented track record of meeting or exceeding sales targets.
- Expert-level knowledge of cash management products and services (e.g., ACH, Wires, Online Banking platforms, robust due diligence skillset).
- Strong understanding of corporate financial statements and working capital concepts.
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