產品行銷專員 Product Marketing Specialist

About Us
Premio Inc. is a global leader in computing technology, delivering industrial-grade solutions from edge to cloud for over 35 years. We specialize in Embedded IoT, Rugged Edge AI, HMI Displays, and HPC Storage—powering mission-critical applications across industries.
Role Overview
We are seeking a Product Marketing Specialist to support and execute go-to-market (GTM) campaigns, product launches, and demand generation initiatives.
This role is ideal for someone early in their product marketing career who wants hands-on experience working across product, sales, and marketing teams. You will play a key role in bringing products to market—helping execute campaigns, support launches, and contribute to pipeline growth.
You won’t be setting GTM strategy alone—but you will be deeply involved in executing it and driving results.
What You’ll Do
GTM Execution & Product Launch Support

• Support execution of product launches and GTM campaigns across digital, events, and partner channels.
• Assist in managing timelines, deliverables, and cross-functional coordination.
• Work with product managers and senior PMMs to bring new products to market.

Campaign Execution & Performance

• Help execute integrated marketing campaigns (content, SEM/PPC, landing pages, email, events).
• Track and report on campaign performance (traffic, leads, conversions).
• Optimize campaigns based on performance data and feedback.

Product Messaging & Positioning

• Assist in developing product messaging, value propositions, and use cases.
• Translate technical product features into clear, customer-friendly messaging.
• Ensure messaging consistency across marketing and sales materials.

Sales Enablement

• Support creation of sales tools (presentations, datasheets, battlecards).
• Help prepare materials for product launches and sales training.
• Gather feedback from sales teams to improve messaging and campaigns.

Market & Competitive Research

• Conduct research on competitors, target industries, and customer needs.
• Help identify trends and insights to improve GTM campaigns and positioning.