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Deliveree On-Demand Logistics (Southeast Asia)

Chief Marketing Officer (CMO)

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Description

Clicking Apply alone won't get your application reviewed. Please follow the How to Apply steps below.

ABOUT DELIVEREE

Company: Deliveree, SEA's Largest Logistics Tech Platform

Employees: 700+

Countries: Indonesia, Philippines, Thailand, Vietnam

Website: www.deliveree.com

Careers Site: www.deliveree.com/careers

OPPORTUNITY

Title: Chief Marketing Officer (CMO)

Reporting To: Group CEO

Workplace: Flex Office or Fully Remote

Location: Bangkok or Jakarta (if office-based)

Direct Team: 25+ professionals across 3 markets

Functions: SEO, Paid Ads, Marketing, Content Creation, Design

Deliveree's Chief Marketing Officer (CMO) leads marketing for the entire Group across Indonesia, the Philippines, and Thailand. The mandate is simple: significantly grow the number of customers entering the top of our inbound funnel through our website and our Android and Apple app store listings.

The CMO owns strategy, planning, and execution for all SEO, paid ads, and online and offline marketing, plus the content behind them, and leads a team of 25+ professionals across our three markets.

This role may sound glamorous, but a pure strategist or brand builder would fail in it. The job is turning strategy into measurable inbound growth. We need an extremely hands-on leader who sets the plan, designs the campaigns and workflows, and stays close to the details (keywords, ad accounts, landing pages, store listings, creative) until it works.

RESPONSIBILITIES

  • Own top-of-funnel inbound acquisition, with one primary KPI: significantly more inbound volume via our website and app stores
  • Call the shots on strategy and execution for all SEO, paid ads, and online and offline marketing across all three markets
  • Oversee all supporting content and collateral: website content, app store listings, ad creative, and offline materials
  • Allocate budget across channels and markets based on results, within approved limits
  • Recruit, build, and lead a high-performing team of 25+ across SEO, Paid Ads, Marketing, Content Creation, and Design
  • Partner with each Country Director to align marketing with local commercial priorities

EXPERIENCE & SKILLS

  • 12+ years of professional experience, including 8+ years managing marketing teams (multi-market a plus)
  • Hands-on performance marketing: you've run SEO and paid ad campaigns yourself, not just overseen them
  • Strong grasp of semantic SEO and topical authority
  • Deep experience managing paid ads funnels
  • Proven content creation and management experience
  • Track record of significantly growing inbound customer acquisition
  • Strong command of marketing analytics, funnel metrics, and budgets
  • Highly fluent, professional-level English, spoken and written (all nationalities welcome)
  • Competitive undergraduate GPA; advanced degree a plus

COMMITMENT

  • Willing to go all in, with long hours and a habit of going the extra mile
  • Ready to make the business's success a top priority in your life
  • Work-life balance won't be realistic for the first 2 years

CULTURE

  • Data-driven, technology-first environment
  • International, performance-driven management culture
  • Startup scrappiness combined with growth-stage scaling
  • International executives, particularly Americans

PACKAGE

  • Competitive salary
  • Equity grant with vesting post-IPO
  • Once-in-a-lifetime opportunity

HOW TO APPLY

Email a cover letter to our CEO at tom@deliveree.com with:

  • CV or resume
  • Undergraduate transcript (unstamped digital copy is fine)
  • Completed Pre-Interview Form (download)

We respond to every applicant who meets the qualifications and follows these instructions. Due to very high volume, incomplete applications won't be reviewed.

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