Chief Marketing Officer

ComeBack Mobility is a fast-growing HealthTech company transforming rehabilitation with smart mobility solutions.
Our AI-powered technology helps patients recover faster while enabling healthcare providers to monitor rehabilitation through real-time data.
We are looking for a strategic and hands-on Chief Marketing Officer to build and lead our global marketing function, strengthen our brand presence, accelerate commercial growth, and position ComeBack Mobility as a leader in digital rehabilitation.

Key Responsibilities
Strategic Marketing Leadership
Develop and execute the company's global marketing strategy aligned with business objectives.
Build ComeBack Mobility's positioning as a leader in digital rehabilitation and remote patient monitoring.
Drive market expansion across North America, Europe, and other strategic regions.
Collaborate closely with the CEO, Product, Sales, Clinical, and Partnerships teams.
Own annual marketing planning, budgeting, and performance reporting.

Brand & Market Positioning
Establish ComeBack Mobility as an innovative leader in rehabilitation technology.
Create clear messaging for healthcare providers, rehabilitation clinics, hospitals, insurers, distributors, and patients.
Develop compelling product positioning highlighting clinical outcomes, patient engagement, and AI-driven insights.
Maintain consistent brand identity across all channels.

Demand Generation & Growth Marketing
Build scalable lead generation programs targeting healthcare organizations and strategic partners.
Develop multi-channel campaigns including digital marketing, email marketing, webinars, conferences, paid media, and partnerships.
Optimize the marketing funnel from awareness to qualified opportunities.
Implement account-based marketing (ABM) for enterprise healthcare customers.
Support commercial growth through measurable pipeline generation.

Thought Leadership
Position ComeBack Mobility as a thought leader in digital rehabilitation, remote patient monitoring, and AI-powered healthcare.
Develop educational content including white papers, clinical case studies, webinars, videos, and research publications.
Build relationships with healthcare professionals, key opinion leaders (KOLs), and rehabilitation experts.
Support conference participation and speaking opportunities worldwide.

Product Marketing
Lead product launch strategies for new hardware and software solutions.
Create sales enablement materials, customer presentations, product collateral, and competitive positioning.
Translate complex technology into compelling customer value propositions.

Marketing Analytics & Operations
Establish marketing KPIs and performance dashboards.
Optimize customer acquisition costs, conversion rates, and marketing ROI.
Manage CRM, marketing automation, and analytics platforms.
Use data-driven insights to continuously improve campaign performance.

Required Qualifications

Marketing Leadership
7+ years of progressive B2B marketing experience.
2+ years leading marketing teams at a senior level (Head of Marketing, VP Marketing, or CMO).
Proven experience scaling startups or high-growth technology companies.
Strong strategic planning and execution capabilities.
Proven success in demand generation and lead generation.
Experience with content marketing, product marketing, and digital campaigns.
Strong knowledge of SEO, paid acquisition, CRM, marketing automation, and analytics.
Experience managing marketing budgets and measuring ROI.

Leadership & Communication
Exceptional communication and storytelling skills.
Ability to simplify complex healthcare technology for multiple audiences.
Strong cross-functional leadership and stakeholder management.
Entrepreneurial mindset with a willingness to work in a fast-paced startup environment.

What We Offer
Opportunity to shape the future of digital rehabilitation.
Direct impact on improving patient recovery worldwide.
Work with an ambitious international HealthTech team.
Flexible remote work environment.
Competitive compensation.
Professional growth in a rapidly scaling startup.
Opportunity to build and lead the company's global marketing organization.