Chief Marketing TV / AV

About the role: develop the communication plan for the assigned product, as well as plan marketing activities and the launch of new products within the category.

What you will do?

• Manage the product's communication strategy.
• Develop annual, semi-annual, and quarterly marketing calendars.
• Manage and administer the monthly and annual TV marketing budget.
• Plan, control, and execute ATL, BTL, PR, and digital marketing activities.
• Launch new products. Create communication materials for ATL and BTL channels.
• Form strategic partnerships with companies (co-marketing).
• Implement campaigns and promotions to drive sell-out.
• Coordinate with creative, digital, and media agencies.
• Log activity budgets in the APMS system and process invoices for approval.
• Conduct tender processes with suppliers for product line activities.
• Act as the spokesperson for the TV product line in media interviews.

What you must have?

• Degree in Marketing, Communication or Business Administration
• 7 years experience similar functions (leading projects / events)
• Advanced english level
• Excel intermediate
• Specialization courses in Digital Marketing or Retail Marketing

Working conditions / benefits

• Work for a global brand that is leader at innovation
• Professional growth opportunities within LG
• On-site job (San Isidro)
• Statutory benefits and EPS 100%
• Corporate benefits and development programs