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CMO

You will lead the development and execution of brand and marketing strategies. You will establish data-driven marketing ROI measurement and optimization systems, strengthen brand identity, manage the customer experience, oversee rebranding, and plan strategies based on market, competitor, regulatory, and emerging-technology analysis.

Responsibilities

  • Lead the development and execution of brand and marketing strategies
  • Establish data-driven marketing ROI measurement and optimization systems
  • Strengthen brand identity and manage the overall customer experience
  • Lead rebranding to reposition the company as a trusted comprehensive financial platform
  • Analyze markets and competitors
  • Plan marketing strategies that consider regulatory risks

Requirements

  • At least 12 years of experience
  • Experience achieving meaningful results through integrated brand, performance, and content marketing strategy development and execution
  • Experience planning, executing, and managing the performance of large-scale campaigns
  • Understanding of regulations and emerging technologies
  • Data analysis skills
  • Ability to plan marketing strategies
  • Experience in marketing within a large-scale financial payment network or platform ecosystem
  • Data science and AI marketing agent tool skills

Benefits

  • Flexible working hours
  • Welfare points
  • Transportation cost support for night and holiday work
  • Breakfast, lunch, and dinner support
  • Unlimited snacks and beverages
  • Housing support
  • Childcare cost support
  • Holiday and Parents' Day gifts
  • Health screenings for employees and family members
  • Group accident insurance
  • Employee club support
  • Resort and condominium accommodation support

See also

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