Commercial Manager
Sales
- Develop and execute sales strategies to achieve revenue and growth targets
- Manage the full sales cycle — from lead generation and pipeline management to deal closure
- Build and maintain relationships with key accounts and strategic clients
- Identify new business opportunities and market segments for expansion
- Prepare sales forecasts, pipeline reports, and revenue projections for management review
Marketing
- Collaborate with the marketing team to align campaigns with commercial objectives
- Support product positioning, pricing strategy, and go-to-market planning
- Provide market intelligence and competitor analysis to shape marketing initiatives
- Ensure marketing collateral and messaging support sales enablement
Channel Development
- Identify, onboard, and manage channel partners, resellers, and distributors
- Develop partner enablement programs (training, incentives, co-marketing)
- Monitor channel partner performance and drive joint business planning
- Resolve channel conflicts and ensure alignment with overall commercial strategy
KPI Management
- Define, track, and report on key commercial KPIs (revenue, margin, conversion rate, partner performance, etc.)
- Conduct regular performance reviews against targets and adjust strategy as needed
- Present commercial performance updates to senior leadership
- Drive a data-driven culture within the commercial team