Comms and Marketing Strategist

Job Summary

Plan, write, and manage product communications for the Resiliency Programme, translating technical updates into clear messaging and supporting agency enablement through structured content and event materials.

Responsibilities

• Develop and execute communication plans, key messaging, and product value propositions for the Resiliency Programme
• Draft and publish monthly product updates, release announcements, newsletters, and FAQs using clear, user-friendly language
• Manage portal content, including non-technical copy and value statements on Developer and Products portals
• Maintain communication calendars, templates, content repositories, and stakeholder distribution lists
• Ensure all communications comply with organizational branding, accessibility, governance, and security guidelines
• Track and analyze engagement metrics across channels to assess message reach and improve future communications
• Provide editorial guidance by reviewing incident advisories and operational announcements for clarity, tone, and alignment with standards
• Create and maintain standardized incident and maintenance communication templates aligned with brand and visual identity standards
• Support agency enablement by producing presentation decks, session materials, and promotional copy for enablement sessions, webinars, workshops, and office hours
• Develop event content such as presentation decks and written materials for conferences, showcases, roadshows, and external forums
• Draft follow-up communications and messaging to support engagement teams working with agencies
• Identify and write agency case studies and success stories to demonstrate product value and encourage organization-wide adoption
• Collaborate effectively with Product Managers, Engineering leads, and stakeholders to ensure alignment and successful communication delivery
• Work independently with minimal supervision while proactively identifying and addressing issues and escalating when necessary
• Adapt to changing priorities and contribute positively through knowledge sharing and openness

Required competencies and certifications

• Excellent written and verbal communication skills in UK English, with the ability to explain technical concepts simply and clearly without heavy marketing jargon
• Experience planning and writing multi-channel communications, including EDMs, Telegram, and Slack
• Experience planning and facilitating virtual enablement events, webinars, or workshops
• Strong organizational skills and stakeholder management to collaborate effectively with Product Managers and Engineering leads

Preferred competencies and qualifications

• Bachelor's degree in Communications, Marketing, Mass Communication, or equivalent experience
• Proven experience in product marketing, developer communications, or technical communications, preferably within a government or technology environment