Community Manager
Posted Updated
General Summary:
The Community Manager is part of the WIN App team, a global product team driving the AI-powered sales assistant for approximately 17,000 field-based MR colleagues. Operating with agile principles, the team continuously evolves the product based on user feedback and business needs. The Community Manager builds, connects, and energizes a network of champions, communities, and end-users to drive adoption, engagement, and value realization across regions and Market Organizations. In addition, the role is responsible for collecting, consolidating, and channeling user insights and feedback to help shape future product development.
Principle Duties and Responsibilities:
- Orchestrate the WIN App community ecosystem and maintain an up-to-date overview of user communities, champions, and community owners across regions and Market Organizations.
- Establish and evolve the WIN App champion network, including governance, engagement standards, and ways of working.
- Communicate with, engage, and enable the champion community to drive adoption, advocacy, and knowledge sharing at scale.
- Ensure that key product updates, communications, and best practices are effectively cascaded through the champion network into the field.
- Lead initiatives to measure and improve adoption and engagement, including pulse checks, community campaigns, and user challenges.
- Translate product releases and updates into targeted, user-centric communications and engagement activities that drive understanding, adoption, and value realization across different user groups.
- Scale the "developed with and for users" approach by coordinating champion participation in user research, discovery activities, surveys, pilots, and solution validation.
- Act as the voice of the user community by collecting, synthesizing, and channeling user feedback, needs, and pain points into product discovery and future product development.
- Identify community trends, adoption barriers, and improvement opportunities, translating them into actionable recommendations for product teams and stakeholders.
Job Specifications:
- Bachelor's or Master's degree in Business Administration, Marketing, Communications, or related field.
- 3-5 years of professional experience in community management, sales, marketing, or field/AM-facing roles.
- Proven experience building and animating networks or communities, ideally in a global or matrixed organization.
- Strong communication and stakeholder management skills, with the ability to engage effectively across regions and cultures.
- Highly organized, with the ability to track multiple community owners, cadences, and information flows simultaneously.
- Comfortable working closely with Product Owners and translating product releases into field-ready communication.