Community Specialist (Social Marketing)
Summary
Engage with users on social platforms for Levoit and COSORI brands, monitor conversations, and amplify positive interactions while upholding brand voice and moderation standards.
The Company:
VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn’t be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night.
We’re a young and energetic company, we’ve had tremendous success, and we are constantly growing our team. As we garner more industry attention – just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot – we also need driven and talented people to join our team.
That brings us to you, and what you’ll be joining. Our teams are smart and diligent and take ownership of their work – they’re confident in their work but know how to collaborate with open ears and a spirit of learning. If you’re down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you.
Check out our brands:
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The Opportunity:
The Community Specialist plays a key role in growing and fostering thoughtful, on‑brand engagement for the Levoit and Cosori communities. This role supports day‑to‑day community engagement across each brand’s social platforms by monitoring conversations, engaging with audiences, and ensuring our presence feels timely, consistent, and authentic.
What you will do at VeSync:
Community Engagement & Daily Operations
- Monitor comments, replies, mentions, tags, and threads across priority social platforms to stay closely connected to ongoing community conversations.
- Engage selectively with audiences to acknowledge, reinforce, or amplify positive and on‑brand interactions.
- Participate thoughtfully in relevant off‑page conversations (e.g., creator, partner, or cultural moments) where brand presence adds value.
- Uphold consistency in brand voice, tone, and moderation standards across all community interactions.
- Surface shifts in sentiment, recurring conversation themes, or potential risks to the Social Marketing team.
Social Listening & Community Insights
- Track brand mentions, audience sentiment, recurring topics, and cultural moments across social platforms.
- Identify emerging conversations, trends, and audience questions that are relevant to content and community engagement.
- Share concise weekly or bi‑weekly summaries of community insights, highlighting notable themes, opportunities, and risks.
- Surface actionable feedback that can inform content planning, community initiatives, and cross‑functional teams.
Influencer, UGC Identification & Content Support
- Monitor inbound influencer and creator inquiries across social platforms (comments, DMs, tags, mentions).
- Identify high‑quality community and creator content suitable for organic amplification.
- Maintain visibility into UGC opportunities and coordinate with internal teams to secure approvals and usage rights.
- Surface community‑driven reactions and ideas that can inform content development and ongoing series.
- Help identify and flag potential creators or influencers who align with brand voice, audience, and content needs.
Monitoring & Escalation of Community Issues
- Monitor incoming community questions, concerns, or feedback and ensure they are acknowledged appropriately.
- Triage and escalate product issues, troubleshooting requests, or sensitive situations to the appropriate internal teams using established workflows.
- Flag high‑visibility, urgent, or potentially risky conversations to the Social Manager or leadership.
- Support proactive sentiment management by helping prevent unresolved issues from escalating publicly
Community Activation Support
- Support and handle community activations such as conversation prompts, engagement posts, giveaways, or surprise‑and‑delight moments in alignment with social calendars.
- Assist in executing recurring engagement initiatives planned by the Social team.
- Test and report on small‑scale engagement tactics to help inform broader community strategy.
What you bring to the role:
- Bachelor’s degree in Marketing, Communications, Digital Media, or related field.
- 1–3 years of experience in community management, social engagement, and/or customer service.
- Strong understanding of social platform behaviors and community etiquette.
- Excellent written communication skills with an ability to adapt to brand voice.
- Experience with social listening tools (Sprinklr, Meltwater, Brandwatch, etc.).
- Ability to manage high volume, fast-paced engagement environments.
Location:
- This is an on-site, office-based role in Tustin, CA.
Salary:
Starting at: $33.65/hour
Perks and Benefits:
- 100% covered Medical/Dental/Vision insurances for employee AND spouse + dependents!
- 401K with 4% employer match (eligible after 90 days of employment) and immediate 100% vesting
- Generous PTO policy + paid holidays
- Life Insurance
- Voluntary Life Insurance
- Disability Insurance
- Critical Illness Coverage
- Accident Insurance
- Healthcare FSA
- Dependent Care FSA
- Travel Assistance Program
- Employee Assistance Program (EAP)
- Fully stocked kitchen