Competitive Intelligence Principal Specialist

Open 21d

Job Title

Competitive Intelligence Principal Specialist

About the Role:

We are looking for a Competitive Intelligence Principal Specialist to support our Travel Distribution and Regional teams by delivering insights into key industry trends and competitor strategies. In this role, you will analyze market developments, evaluate competitor solutions, and help shape strategic decisions to strengthen Amadeus’ positioning.

Key Focus Areas:

  • Analyze competitor product offerings, technical approaches, integration models, and identify feature gaps compared to Amadeus solutions.

  • Conduct research into market trends and emerging technologies impacting competitiveness.

  • Provide actionable insights to internal teams based on findings.

Main Responsibilities:

- Lead monitoring of industry trends

  • Track key developments in direct and indirect competition.

  • Identify risks these developments pose for Amadeus.

  • Validate assessments with relevant stakeholders.

  • Determine if a competitive deep dive is needed and who should manage it (Competitive Intelligence team, client team, etc.).

- Perform competitive deep dives

  • Define scope with the client team and identify relevant stakeholders.

  • Lead or coordinate content creation for deep dives.

  • Consolidate findings and identify strategic questions to address.

- Support TRD and Commercial organizations

  • Respond to ad hoc requests regarding competitors’ actions.

  • Contribute to defining next steps in Competitive Intelligence for TRD.

  • Assist Strategy, PM, and Sales teams in understanding competitive advantages.

This role prioritizes product-level intelligence—features, APIs, workflows, technical decisions, UX, and commercial packaging—while contextualizing findings within broader market developments when relevant.

Relevant Experince:

  • Experience in competitive intelligence, market analysis, product management, or a similar analytical field.

  • Ability to research, interpret, and articulate complex technical or market information clearly.

  • Strong analytical, research, and communication skills; ability to produce actionable insights.

  • Knowledge of or readiness to learn about travel distribution systems and related technologies.

  • Bachelor’s degree or equivalent experience in Business, Economics, Marketing, or a related discipline.

  • This role requires valid and unrestricted work rights in Thailand.

What we can offer you

🎯 A critical mission and purpose - At Amadeus, you'll power the future of travel with a critical mission and extraordinary purpose.

🌎 A truly global DNA - Everything at Amadeus is global, from our people to our business, which translates into our footprint, processes, and culture.

🎓 Great opportunities to learn - Learning happens all the time and in many ways at Amadeus, from on-the-job training to formal activities, and daily interactions.

🤗 A caring environment – Amadeus fosters a caring environment that supports both professional growth and personal well-being.

💰 A complete rewards offer - Amadeus provides attractive compensation packages, including salary, bonus, caregiving and health benefits and health benefits.

🌟 A flexible working model - Embrace our flexible working model, enabling you to excel wherever and however you work best.

🌈 A diverse, equitable, and inclusive community – We are committed to enabling each employee to reach their full potential by fostering a culture of belonging and fair treatment.

📈 A Reliable Company - Trust and reliability are fundamental to shaping our relationships with customers, partners, and employees.

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Diversity & Inclusion

Amadeus aspires to be a leader in Diversity and Inclusion in the tech industry, enabling every employee to reach their full potential by fostering a culture of belonging and fair treatment, attracting the best talent from all backgrounds, and as a role model for an inclusive employee experience.

Amadeus is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to gender, race, ethnicity, sexual orientation, age, beliefs, disability or any other characteristics protected by law.

Be aware of recruitment scams


Amadeus Group never charges fees, requests payment, or asks for financial information during recruitment. All legitimate opportunities are communicated solely through official Amadeus channels, including our careers website. Any payment request or outreach via unofficial platforms (e.g., WhatsApp, Telegram) should be treated as fraudulent.