(Consultant) Marketing - Malayalam Catalogue
Summary
Maintains and optimizes Sony Music’s Malayalam music catalogue, curating products and marketing tracks across streaming platforms while assisting with Tamil catalogue tasks.
You'll be the gatekeeper of Sony Music Malayalam content, which spans across multiple prominent catalogues like Satyam. The catalogue covers huge volume of tracks across film music (1980s-2020s), pop/independent music, devotional and classical music. The role ensures that the Malayalam catalogue is accurately maintained with adept metadata optimization, efficiently placed & promoted across streaming & digital platforms and creatively reimagined to expand the appeal. Further to focusing on the Malayalam catalogue, you will also be assisting in catalogue optimization activities for Tamil.
What you'll do:
- Accurate metadata maintenance & optimization for 10,000+ Malayalam tracks
- Curate new catalogue products like compilations, jukeboxes and execute marketing campaigns for relevant occasions & re-releases
- Understanding of data & current social trends to promote top performing content across streaming and digital platforms
- Assist on catalogue related activities like metadata optimization & product ingestion for Tamil
Who you are:
- Previous Experience: 1-3 years work experience in a media & entertainment company – preferably music-based
- Education: Graduate
- Skills: Strong Understanding and Knowledge of Malayalam music, Organized, Accuracy for detail, Metadata management, Creativity, Well-versed with South Indian language music (Tamil, Malayalam, Telugu)
- Interests: Music (music consumption patterns/ trend spotting)
What we give you:
- You join a vibrant global community with the opportunity to channel your passion every day
- A modern office environment designed for you, empowering you to bring your best
- Investment in your professional growth and development enabling you to thrive in our vibrant community
- The space to accelerate progress, positively disrupt and create what happens next
- We give you the platform to champion positive change, with the opportunity to contribute to our social impact, diversity, equity and inclusion initiatives
Equal Opportunities
As an active part of a culturally and socially diverse society, Sony Music’s aim is that our workforce is diverse and inclusive. Sony Music is an equal opportunity employer and supports workforce diversity.
We employ, retain, promote and otherwise treat all employees and job applicants according to their merit, qualifications, competence and talent. We apply this policy without regard to any individual’s sex, race, religion, origin, age, sexual orientation, marital status, medical condition or disability.
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