Content & Community Growth Coordinator

The world doesn't need another media company.

It needs a trusted institution capable of shaping conversations, amplifying African voices and influencing how the continent is understood around the world.

That is the vision of FOAN Group.

As the Group's flagship media company, C54News Channel Limited is building a next-generation, Pan-African digital news and streaming platform that will redefine African storytelling for a global audience.

From our Founding Campus in Uyo, we are assembling an exceptional founding team ahead of our commercial launch in 2027.

We're looking for a Content & Community Growth Coordinator who understands that audience growth is about more than publishing content, it's about creating conversations, building communities and cultivating influence.

If you're excited about helping build one of Africa's most ambitious media brands from the ground up, we'd love to hear from you.

About the Role

As Content & Community Growth Coordinator, you will lead the development and execution of C54News' digital audience growth strategy across social media, digital communities and emerging platforms.

Working closely with the Editorial Lead, Creative & Multimedia Communications Officer and Executive Leadership, you will help shape the public voice of C54News long before the first official broadcast.

You will transform ideas into conversations, conversations into communities and communities into loyal audiences.

This role is ideal for someone who is intellectually curious, culturally aware and deeply passionate about Africa's future.

What You'll Be Responsible For

Community Growth

• Build and nurture vibrant digital communities around the C54News brand.

• Develop strategies that encourage meaningful audience participation rather than passive consumption.

• Foster conversations that position C54News as a trusted platform for African perspectives.

Content Strategy

• Develop and manage a multi-platform content calendar aligned with editorial priorities.

• Translate complex stories into engaging digital formats.

• Coordinate the publication of short-form, long-form and multimedia content.

• Ensure consistency of voice, quality and brand identity across all channels.

Audience Development

• Design campaigns that drive awareness, engagement and audience growth before launch.

• Grow C54News' presence across LinkedIn, X, Instagram, YouTube, Facebook and emerging digital platforms.

• Experiment with new formats and audience acquisition strategies.

• Monitor audience behaviour and continuously optimize performance.

Campaigns & Storytelling

• Support major campaigns including:
  • Founding Campus Commissioning
  • C54 Leadership Conversations
  • C54 Creators' Lab Executive recruitment
  • Pan-African editorial initiatives

• Collaborate with the editorial and creative teams to produce compelling digital storytelling experiences.

Community Engagement

• Engage thoughtfully with audiences, creators, partners and stakeholders.

• Moderate discussions with professionalism and sound editorial judgment.

• Build relationships with influencers, creators and thought leaders across Africa.

• Engage thoughtfully with audiences, creators, partners and stakeholders.

• Moderate discussions with professionalism and sound editorial judgment.

• Build relationships with influencers, creators and thought leaders across Africa.

Analytics & Insights

• Track audience growth and engagement metrics.

• Produce monthly performance reports with actionable insights.

• Use data to refine content strategy and improve audience experience.

You'll thrive here if -You enjoy building from zero, are energized by ambitious ideas, have an instinct for what makes people pay attention, and want to help shape one of Africa's most exciting digital media ventures from its earliest days.

Who You Are

• You understand that influence is earned.

• You know that audiences are built through credibility, consistency and conversation—not algorithms alone.

• You're as comfortable analysing engagement metrics as you are writing a compelling social media thread.

• You have a strong appreciation for current affairs, business, innovation, technology and African affairs.

• You naturally think about how stories travel, how communities form and how brands build trust over time.

Qualifications & Experience

• Bachelor's degree in Communications, Journalism, Marketing, Digital Media or a related field.

• 3 - 5 years of experience in digital content, community management, media, communications or audience development.

• Demonstrated experience growing digital communities and social platforms.

• Strong copywriting and editorial skills.

• Excellent understanding of platform-specific content strategies.

• Experience using digital analytics and social media management tools.

• Photography, video editing or motion graphics experience is an advantage.

Success in This Role Looks Like

Within your first six months, you will have helped C54News:

• Establish a distinctive digital voice.

• Build a highly engaged Pan-African online community.

• Grow audiences across key digital platforms.

• Successfully support the launch of the Founding Campus Commissioning and C54 Creators' Lab.

• Position C54News as a credible emerging voice in African media ahead of commercial launch.

What We Value

We're looking for someone who is:

• Naturally curious.

• An exceptional communicator.

• Creative and commercially aware.

• Detail-oriented.

• Collaborative.

• Digitally fluent.

• Calm under pressure.

• Passionate about Africa and its future.

Why Join C54News?

This is more than a job.

It is an opportunity to become part of the Founding Team of one of Africa's most ambitious digital media organisations.

You'll help build a newsroom before it launches, shape conversations before they trend and contribute to a platform designed to influence how Africa is seen by the world.

If you're excited by the challenge of building something meaningful from the ground up, we'd love to hear from you.