Content Creator (Beauty & Social Media)
Content Creator – Beauty & Social Media | Orchard
U Aesthetics Pte Ltd
U Aesthetics is looking for a creative, trend-aware Content Creator to grow our social media presence and create engaging content across Instagram, TikTok, Xiaohongshu (RED) and other digital platforms.
This is a hands-on role. We’re looking for someone who can take an idea from concept → shoot → edit → publish-ready content, not someone who only plans content calendars.
What You’ll Be Doing
- Plan, shoot and edit engaging short-form content for Instagram Reels, Lemon8, TikTok and Xiaohongshu
- Create treatment videos, before & after content, client experiences, educational content, lifestyle content and behind-the-scenes videos
- Develop strong hooks, captions and storytelling angles that capture attention quickly
- Turn beauty treatments and technical information into simple, attractive and easy-to-understand content
- Keep up with current social media trends, formats, sounds and platform behaviour
- Generate fresh content ideas consistently instead of waiting for instructions
- Film therapists, clients, treatments, products and events
- Direct simple shoots and guide staff or talents naturally in front of the camera
- Edit short-form videos with strong pacing, subtitles, transitions and visual storytelling
- Create simple graphics and social media assets when required
- Assist with campaign launches, promotions, KOL/influencer collaborations and events
- Maintain an organised content library of photos, videos and campaign assets
- Review content performance and identify what should be improved, repeated or scaled
- Work closely with the marketing and operations team to support brand growth
What We’re Looking For
- Strong interest in beauty, aesthetics, skincare and social media
- Experience creating short-form social media content
- Confident in video shooting and editing
- Familiar with tools such as CapCut, Canva, or similar
- Good understanding of Instagram Reels and TikTok
- Familiarity with Xiaohongshu / RED is a strong advantage
- Strong sense of aesthetics, composition and visual storytelling
- Able to identify trends and adapt them to a premium beauty brand
- Creative and able to generate ideas independently
- Comfortable working in a fast-moving environment where content needs to be produced quickly
- Good communication and teamwork skills
- Detail-oriented and organised
- Photography skills are an advantage
- Beauty/aesthetics industry experience is an advantage, but not compulsory
Portfolio matters to us. Candidates with relevant social media, video or creative work are encouraged to include their portfolio or social media work samples with their application.
Why Join Us?
- Work in the beauty and aesthetics industry, where there is always something visual to create
- Plenty of opportunities to produce transformation, treatment and lifestyle content
- Creative freedom to test new ideas and formats
- Exposure to influencer and KOL collaborations
- Opportunity to create content for growing beauty brands
- Professional development and learning opportunities
- Employee discounts on selected treatments and services
- Convenient Orchard location, walking distance from Orchard MRT
- Supportive and dynamic team environment
Working Location
📍 360 Orchard Road
International Building
Singapore 238869
About U Aesthetics
U Aesthetics is a Singapore beauty and aesthetics brand focused on results-driven treatments, personalised client experiences and modern beauty innovation.
As our brands continue to grow, we want our digital presence to grow with them. We’re looking for a creator who understands that great beauty content isn't simply “pretty” — it needs to capture attention, tell a story and make people want to know more.
Apply Now
If you live and breathe social media and can turn everyday moments into scroll-stopping content, we'd love to see what you can do.
Please apply via JobStreet with your CV and portfolio/work samples.
WA 89662728