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Content Creator - Sales Enablement

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Description

Role & responsibilities

  • Practice partnership: act as the main point of contact with practice leads (SAP, Oracle, cloud and infrastructure, AI and data, staffing) for go-to-market content.
  • Assess and grade: review every piece of practice material for quality, message, story and likely customer interest, against a clear grading standard.
  • Feedback: give direct, specific feedback so practices improve their technical content. You shape it; they write it. Escalate when material is not good enough.
  • Assemble: turn approved material into sales-ready assets: sales and outreach emails, one-pagers, case studies, talking points, call scripts and briefing points for client video interviews.
  • Enable: package messaging for everyone who sells for us (practice leads, sellers, inside sales and external agencies), with guidance on when and how to use it.
  • Measure: track which assets get used and which ones move deals, and retire what does not work.

Preferred candidate profile

  • 5+ years in B2B technology content, product marketing or sales enablement.
  • Proven ability to work with technical experts and turn complex material into a clear buyer story.
  • Strong editorial judgment, and the confidence to tell senior experts their material is not ready.
  • Excellent written English for a US enterprise audience.
  • IT services, ERP or cloud background.
  • Experience enabling inside sales teams or external agencies.

Skills

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