Content Designer
Key Responsibilities
Design and develop engaging game content, levels, and player journeys for casual games
Create compelling dialogues, storylines, and narrative arcs across multiple chapters and genres
Conceptualize and implement core gameplay scenarios and content systems aligned with game objectives
Design and balance levels and progression systems to enhance engagement, retention, and challenge
Collaborate closely with artists, developers, and QA teams to deliver cohesive and polished game experiences
Participate in brainstorming sessions to generate new game concepts, features, and content ideas
Apply user-centered design principles to improve gameplay experience and accessibility
Iterate on content using player feedback, analytics, and testing insights
Ensure consistency in tone, storytelling, and gameplay experience across all content
Required Skills & Qualifications
3–5 years of experience in game content design, preferably in casual genres
Bachelor’s degree in Design, Game Design, Interaction Design, or a related field
Strong understanding of level design, progression systems, and gameplay mechanics
Proven ability to write engaging dialogues and narrative-driven content
Experience designing large volumes of levels or gameplay content with increasing complexity
Strong critical thinking and problem-solving skills
Familiarity with user-centered design approaches
Strong collaboration and communication skills across cross-functional teams
Ability to manage tasks effectively and contribute to project timelines
Experience: 3–5 years
Location: Bangalore (Hybrid)
Content Designer (Games)
About Us
Garden City Games develops free-to-play mobile and social games enjoyed by millions worldwide. Based in Bangalore, our studio is home to over 100 talented professionals dedicated to creating exceptional gaming experiences across phones, tablets, and desktops.
Previously known as PopReach Games, the company was founded by leaders in the mobile games industry and manages a portfolio of globally recognized titles, with over 400 million lifetime downloads.
In 2024, Garden City Games became part of the Phoenix Games Group, gaining enhanced resources and global support while continuing our commitment to innovation, creativity, diversity, and inclusion.
We value team members who are passionate about games, have strong attention to detail, and can balance big-picture thinking with thoughtful execution. We’re looking for individuals who thrive in collaborative environments, bring fresh ideas, and are comfortable navigating ambiguity.
About the Role
We are looking for a passionate and detail-oriented Content Designer to craft engaging, narrative-driven experiences for casual games . This role blends creativity with systems thinking—ideal for someone who enjoys storytelling, progression design, and player-centric experiences.
You will play a key role in shaping gameplay through compelling narratives, structured progression, and immersive content that enhances long-term player engagement.