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Content Marketing Manager

  • Own content strategy, development, and execution across formats, including reports, email, downloadable assets, and LinkedIn articles
  • Identify high-impact topics (not just keywords) and create content that nurtures qualified traffic and leads
  • Prioritize quality over volume. Think industry analyses, hiring trend reports, and detailed how-to content over filler blogs
  • Own SEO as a performance channel. Develop strategy, write briefs, and monitor results using Semrush or similar
  • Collaborate closely with product and sales to surface insights and turn them into compelling content assets
  • Manage content workflows inside HubSpot and ensure smooth handoffs across marketing, design, and sales
  • 3-5 years of experience in marketing roles
  • Experience working with US-based B2B SaaS companies
  • Experience producing content for senior technical or executive audiences
  • Able to research and write credibly about topics like engineering hiring, technical evaluation, and AI tooling
  • Advanced user of HubSpot (we’ll test), Semrush or equivalent, and AI research tools
  • Familiarity with our marketing tech stack: HubSpot, Notion, SEMrush, Figma, Google Analytics, GSC, and your AI tool of choice for content
  • Currently based in Brazil, Argentina, Colombia, or Mexico
  • Excellent communication skills in both spoken and written English
  • Startup experience
  • Currently based in Mexico
  • Bachelor’s degree in Marketing, Business, or a related field
  • Proficiency in both spoken and written Portuguese and/or Spanish

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