Creative Content Coordinator
Key Responsibilities
- Design and produce marketing collateral including brochures, flyers, posters, banners, certificates, EDMs, presentation slides, and other promotional materials.
- Create engaging content for LinkedIn, Facebook, Instagram, TikTok, YouTube, and other digital platforms.
- Plan, schedule, and publish social media content in line with the company's marketing calendar.
- Write creative and engaging captions, marketing copy, and promotional content.
- Capture photos and videos during training courses, events, and company activities.
- Edit photos and produce short-form videos for social media, advertisements, and promotional campaigns.
- Ensure all creative materials are aligned with the company's branding guidelines and maintain a consistent visual identity.
- Update and maintain website content and marketing materials as required.
- Work closely with the Business Development and Operations teams to support marketing campaigns, course launches, and company events.
- Monitor social media performance and identify opportunities to improve engagement and content effectiveness.
- Stay updated with the latest social media trends, design trends, and digital marketing best practices.
- Perform other marketing and creative duties as assigned.
Requirements
- Diploma in Marketing, Mass Communication, Multimedia, Graphic Design, Digital Media, or a related field.
- Minimum 2 years of relevant experience in content creation, graphic design, digital marketing, or a similar role.
- Proficient in creating marketing collateral for both print and digital platforms.
- Experienced in using design and video editing software such as Adobe Photoshop, Illustrator, InDesign, Canva, CapCut, or equivalent creative tools.
- Familiar with managing social media platforms including LinkedIn, Facebook, Instagram, TikTok, and YouTube.
- Basic photography and videography skills, including shooting and editing promotional content.
- Good copywriting skills with the ability to create engaging social media captions and marketing content.
- Strong understanding of branding principles and visual consistency across all marketing materials.
- Creative, organised, detail-oriented, and able to manage multiple projects while meeting deadlines.
- Able to work independently as well as collaboratively in a fast-paced environment.