Creative Strategist, Korea
Summary
Meta seeks a Creative Strategist in Seoul to lead AI-driven marketing and storytelling campaigns, collaborating with global teams to scale innovative solutions for iconic brands using Meta’s ad products and emerging technologies.
About
Meta's mission is to build the future of human connection and the technology that makes it possible. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. As a Creative Strategist, you will be at the forefront of the creative landscape—harnessing the power of AI, data, and technology to transform marketing and storytelling. You will collaborate with cross-functional teams to develop, scale, and execute innovative solutions that drive measurable business outcomes for some of the world's most iconic brands.
Responsibilities
• Build strong relationships and influence with client teams across sales, creative, and agencies that position Meta for success
• Work closely with internal cross-functional teams across sales, product, engineering, measurement, and more, to refine, align and scale creative approaches to maximize campaign or product adoption
• Set creative vision and build strategic plans that prioritize the biggest opportunities for business results for both clients and Meta
• Develop, present, and operationalize systems of ideas that influence and drive client action
• Stay ahead of industry trends, experiment with new technologies, and champion creative experimentation and emerging capabilities - especially in the space of AI
• Operate as a hands-on builder, bringing ideas to life from concept to execution, and scaling innovative solutions globally
• Become an AI-native, leveraging internal and external tools that improve team productivity and deliver impact
• Contribute to global Creative Shop initiatives, case studies, and best practices
• Represent Creative Shop and Meta at industry events, contribute to global initiatives, and inspire the broader creative community
Requirements
• 5+ years of experience in roles within digital advertising, brand marketing, creative agencies, tech companies, or innovative content platforms
• Bachelor's degree in Business, Marketing, Design or an equivalent field is required
• Proven track record of delivering impactful, tech or social-first creative solutions
• Basic understanding of Meta's suite of ad products (Reels, Feed, Stories, etc.)
• Conceptual thinking, storytelling, and visual communication skills (short-form video, design, copywriting, etc.)
• Data fluency—experience working with analytics, experimentation, and measurement tools
• Experience collaborating with cross-functional teams and influencing stakeholders
• Entrepreneurial mindset—tenacious, adaptable, and excited by constant change
• High-level fluency in English and Korean languages, both written and oral communication, to comfortably directly interact and collaborate in a dynamic work environment with multinational speaking teams and external clients
Preferred
• Experience in brand and/or performance marketing across multiple verticals (e.g., Retail, Marketplace, e-Commerce, Beauty, CPG and Cross-Border Businesses)
• Experience working with engineering, product and data teams to deliver innovative solutions
• Experience with data analysis or consultancy backgrounds
• Japanese language (nice to have but not required)
• Hands-on experience with creative software (Google Suite, Adobe Creative Suite, GenAI Creative Tools and new technologies)
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
Benefits
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