Creative Strategist

You will organize and manage the entire creative process from ideation to final delivery, brief copywriters, video editors, designers, and UGC creators with clear direction, sign off on final creatives and deliver approved assets to the ad buying team with testing angles, run structured creative testing frameworks, analyze performance metrics such as CTR, CVR, CPA, and ROAS, own final quality control to ensure brand alignment, and lead a creative team as creative operations expand.

Responsibilities

• Organize and manage the entire creative process from ideation to final delivery
• Brief copywriters, video editors, designers, and UGC creators with insight-driven direction
• Sign off on final creatives and deliver approved assets to the ad buying team with clear testing angles
• Run structured creative testing frameworks to identify winning concepts
• Analyze creative performance metrics including CTR, CVR, CPA, and ROAS
• Own final quality control of messaging and creatives to ensure performance and brand alignment
• Lead a creative team as creative operations expand

Requirements

• 3–5+ years in creative strategy, performance marketing, or paid social roles
• Proven record of driving performance through creative direction across Meta, TikTok, or Google
• Strong analytical mindset with understanding of CTR, CVR, CPA, and ROAS
• Skilled in briefing and collaborating with copywriters, designers, editors, and UGC creators
• Strong hands-on copywriting ability for hooks, scripts, and ad copy
• Deep understanding of conversion drivers including hooks, emotions, storytelling, and platform-native formats
• Highly organized with the ability to bring clarity and structure to the creative process
• Bonus: experience building creative systems or managing a creative team

Benefits

• Equity package
• Flexible working model
• Private health insurance
• Workout sessions with a personal trainer
• Daily office-provided lunch