Creator Marketing Manager (Temporary Contract)
NewBe an early applicantStrategy
- Develop and own the strategic framework for Creator Marketing within the market, adapting global strategies to local business objectives
- Ensure all Creator activities align with broader business goals and contribute to brand and can love
Relationship & Collaboration
- Build, maintain, and manage an impactful, relevant and brand fitting Creator roster with focus on strong and trustful relationships
- Set up extraordinary Creator experiences as well as integrations into relevant and fitting playgrounds/ project/ events/ formats and ideas
- Constantly pitch new talents to expand the pool of creators across platforms and stay up to date on all trends and developments in the industry
- Support various business units (e.g., Sports, Culture, Brand) by integrating Creators into existing and new Events and Projects, whenever reasonable.
- Plan, execute, and report on creator-led projects, ensuring they meet objectives, support Creators ambitions and ultimately add value to both (Red Bull and the Creators)
- Maintain a strong focus on ongoing and credible product integration into the everyday life and content of Creators
- Ensure that all content created by or with Creators aligns with guidelines and maintains authenticity
Tools and Reporting
- Monitor, track, and report on the performance of the full program
- Continuously refine reporting and processes to measure the effectiveness of Creator activations and share insights & learnings with the broader team (incl. HQ)
- +3 years experience working professionally within the Creators / Social Media Influencers industry or related businesses, media and event production
- Good knowledge of the Creator Marketing scene and a great feeling for content and trends
- Strong communication skills and loves to be connected and surrounded by people
- A history of working with creators, contracts and content creation
- Clear understanding of entertainment, creators’ industry
- Strong project management skills (team of specialists, leading external agencies, production companies, freelancers, etc.), presentation and motivational skills
- Creative and innovative mindset, open to new things
- A strong ability to write, present, and articulate ideas clearly
- Team player, creative, communicative, sociable, informative, open-minded, ingenious, relaxed, genuine, networker innovative and self-motivated with a ‘can do’ attitude and focused on delivering results