CRM Executive (Luxury/ Retail) #NKC
Summary
Manages and optimizes CRM systems for a luxury/retail business, handling data integrity, campaigns, and reporting to drive customer engagement and marketing performance.
- Support the implementation, maintenance, and optimisation of CRM systems and workflows.
- Maintain CRM data integrity through data cleansing, segmentation, and database management.
- Develop and maintain CRM documentation, standard operating procedures (SOPs), and best practices.
- Coordinate CRM campaigns, including email marketing (EDMs), messaging campaigns, event invitations, and customer follow-ups.
- Monitor customer leads from various channels and ensure timely assignment and follow-up.
- Prepare CRM reports and dashboards to track customer engagement, campaign performance, lead conversion, and database growth.
- Analyse campaign and customer data to provide insights and recommendations for business improvement.
- Support digital marketing activities, including website updates, social media management, online campaigns, and content coordination.
- Coordinate with internal stakeholders and external agencies to ensure timely execution of marketing initiatives.
- Monitor campaign performance, competitor activities, and digital marketing metrics, and support continuous improvement initiatives.
Interested applicants may email resume to kellychooi@recruitexpress.com.sg
Chooi Kelly (CEI Registration No: R25136207)
Recruit Express Pte Ltd (EA: 99C4599)
We regret only shortlisted candidates will be contacted