CRM Manager

Required CRM Manager – Restaurant Sector

We are looking for a CRM Manager to be part of our team, responsible for managing and developing customer relationships, increasing retention rates and enhancing loyalty and sales through CRM strategies and data-driven marketing campaigns.

Responsibilities:

• Manage and develop customer database and analyze their behavior and needs.
• Develop and manage loyalty and rewards programs.
• Design and implement CRM campaigns via SMS, Email, WhatsApp, and Push Notifications.
• Segment customers based on purchasing behavior and visits.
• Implement Retention and Win-back campaigns for inactive customers.
• Analyze campaign performance and measure ROI and Conversion Rate.
• Monitor Customer Journey and improve customer experience.
• Collaborate with Marketing, Operations, and Digital teams to enhance customer experience.
• Prepare regular reports on Customer Retention, Repeat Rate, Average Order Value, and other KPIs.
• Leverage customer data to provide more personalized offers and experiences.

Requirements:

• Previous experience in CRM or Customer Loyalty or Retention Marketing, preferably in the restaurant or F&B sector.
• Good understanding of customer data analysis and purchasing behavior.
• Experience in CRM Platforms and Marketing Automation tools.
• Proficiency in Excel and data analysis, Power BI knowledge preferred.
• Strong skills in analysis, communication, and campaign management.
• Ability to work with multiple teams and achieve sales and customer retention goals.

Location: Saudi Arabia

Experience: [10 years]

Skills

• CRM & Customer Loyalty Management
• Customer Retention & Win-back Strategies
• Customer Segmentation & Personalization
• Data Analysis & Customer Insights
• Marketing Automation
• Campaign Management & Optimization
• Email, SMS, WhatsApp & Push Notifications
• Customer Journey Management
• KPI & Performance Analysis
• Excel & Data Reporting
• Power BI / Dashboarding
• A/B Testing & Conversion Optimization
• Strong Communication & Stakeholder Management
• Problem Solving & Analytical Thinking
• Experience in F&B / Restaurants is a strong advantage