CRM Retention Manager
Eldorado is a fast-growing iGaming product focused on player engagement, retention, and long-term value in international markets.
We are looking for a CRM Retention Manager to develop and execute retention campaigns, optimize player communication, and improve player lifetime value across multiple markets.
Responsibilities:
Plan and execute CRM campaigns across Email, SMS, Push Notifications, WhatsApp, and other communication channels
Build and manage player segmentation based on behavior, lifecycle stage, and value
Develop automated player journeys and retention workflows
Analyze campaign performance and optimize communication strategies
Collaborate with Product, Analytics, VIP, and Marketing teams
Support retention initiatives, loyalty programs, and promotional activities
Conduct A/B testing and implement data-driven improvements
Monitor player engagement, retention, and reactivation metrics
Requirements:
2+ years of CRM or Retention experience within iGaming
Experience working with LATAM markets is a strong advantage
Hands-on experience with CRM platforms and automation tools
Understanding of player lifecycle and retention mechanics
Strong analytical mindset and data-driven decision-making skills
Experience with segmentation, A/B testing, and campaign optimization
English — Upper-Intermediate+
About Eldorado
Eldorado is a fast-growing iGaming product focused on delivering high-quality player experiences through cutting-edge technology and data-driven strategies. We specialize in player acquisition, retention, and engagement, combining strong analytics with innovative communication tools to maximize lifetime value.