CRM Senior Capability & Innovations Lead

Job Description In this role as CRM Senior Capability & Innovation Lead , you will be responsible for shaping and delivering the future of CRM capability across UK&I. You will identify, evaluate and implement innovative CRM, AI and marketing technology solutions that enhance customer engagement, operational efficiency and commercial performance. Acting as the bridge between CRM, Martech, Product, Data Science, Commercial teams, Optimove and other strategic partners, you will ensure Entain conti…