Customer Care Executive

1. CSI Improvement
  • Discuss with marketing and CRM Manager and Sales manager to develop an action plan for CSI improvement at the dealership
  • Develop and implement a mechanism to capture customer feedback at various stages in the sales process (like test drive feedback, feedback on overall sales experience etc)
  • Capture customer feedback post delivery through feedback form and analyse the customer feedback
  • Develop counter measure to eliminate negative feedback from customers in future
  • Conduct post sales follow-up to capture customer feedback in case if customer has not yet returned the feedback form
  • Update customer follow-up’s in e-dealer
  • Coordinate with MB India CS team and marketing team for CSI surveys, CRM activities etc
  • Provide feedback to sales department on customer complaints or any other issues that may affect Customer satisfaction

2. Delivery process:
  • Coordinate with sales consultants and delivery process coordinators to ensure 100% preparations for new vehicle delivery.
  • Prepare arrangements for gifts, bouquets, flowers, photographs during delivery process
  • Ensure customer delight during new car delivery process by implementing innovative and exciting ideas during delivery process

3 CR activities:
  • Develop monthly, quarterly and yearly plan for CRM activities with the support of Marketing and CRM manager
  • Conduct CRM activities like direct mailers, customer meets, customers driver’s training etc.
  • Communication to all the customers through telephone, direct mailer on all CRM activities

4 Customer Database management:
  • Check in e-dealer whether all the mandatory fields are recorded.
  • Provide feedback to sales executives in case of any missing fields in e-dealer
  • With the support of telemarketing team & After sales team, old customer database cleaning has to be done, in terms of checking and updating the contact and address of old customers


Requirements

Basics: Any Bachelor degree

Experience (type of): 1-2 years experience as CRM executive or front office executive

Benefits

1. Statutory
2. Company asset
3. Incentive
4. Accidental Policy

See also

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