Customer Development Manager eCommerce (Lazada)

Role & Responsibility:

• Primary focus is to drive revenue targets through increased company Net Sales with assigned E-commerce accounts by managing both top line and bottom line profitability.

• Lead strategic campaign planning: work closely with eCom enablers, eCom media and content marketing team to ensure excellent execution.

• Manage eCom enablers: to deliver sales growth and operational excellence.

• Lead negotiation and JBP: act as a main contact with strategic partners and develop individual account strategies and action plans to achieve assigned monthly sales quota and strengthen relationships with key partners.

• Provide data driven analysis and insights: to make informed decisions, track progress, and identify opportunities for improvement.

• Partner with the Integrated Brand Experience team, including Digital Marketing and Marketing Communications, to implement a holistic marketing strategy that covers the entire user journey.

• Optimize Stock Planning: Collaborate closely with supply chain and e-distributor teams to strategize and optimize stock planning, ensuring product availability and minimizing overstock situations.

• Effective Budget Management: Ensure efficient allocation of commercial spending, adhering to budget constraints while maximizing return on investment.

• Agreement Compliance: Ensure all agreements and contracts are established within designated timelines and adhere to company policies and standards.

Qualifications:

• Bachelor’s Degree or Higher in Business Administration, Marketing or related fields.

• Proven experience in multi-channel retailing and expert knowledge of e-commerce marketing/sales and e-commerce direct selling experience required.

• Experience in establishing relationships, retailer negotiations, and building and executing collective business plans with retailers.

• High learning agility, digital or e-commerce experience and dealing with ambiguity required.

• Strong focus on results, capable of identifying and tracking critical metrics, identifying key opportunities and issues and developing/executing plans to address.

• Passion for e-commerce is a must. Ability to multi-task in a fast-paced environment and work independently.

• Able to navigate tough negotiations with retailers while building strong connections and partnerships.

• Good Command of English and strong presentation skills.