Data Analyst (English Speaking)

Position: Data Analyst
Department: CCO Office
Reports to: COO

Job Summary: Responsible for analyzing e-commerce data and shop performance to identify opportunities to improve traffic, engagement, conversion rates, and sales. The role focuses on using data insights to develop effective product, campaign, voucher, and affiliate strategies to drive business growth.

Job Responsibilities:

• Provide end-to-end quantitative analysis including metrics design, model development and data analysis

• Able to identify winning strategies for specific products based on historical data.

• To optimize for engagement and conversions, continuously develop, execute, and evaluate the outcomes of A/B testing for both creatives and campaign targeting.

• Analyze and track each campaign's performance on a regular basis. Create and present performance reports that highlight accomplishments and areas for development on product and total shop performance.

• Keep in close contact with account representatives to strategically identify data extraction points for traffic, conversion and voucher strategy.

• Able to keep up the current trend and provide guidelines to the team on optimization for total strategy, product development strategy or affiliate strategy.

• Carries out additional tasks as given.

• Bachelor’s degree in business administration, Economic, or Management Studies.

• Able to communicate in Thai & English.

• 2-3 Years work experience in an analytical role involving e-commerce/user growth/product optimization/business analytics/performance marketing

• Proficiency with Google Docs and Microsoft Excel spreadsheets.

• Strong analytical and mathematical abilities.

• Openness and the capacity to pick up new ideas and procedures fast.

• Excellent accuracy and detail-oriented skills; adept at overseeing several projects; capable of setting priorities and organizing workload.

• Strong communication, writing, and interpersonal abilities.

• Self-driven and cooperative.

• Preference for those with a strong interest in personal growth, health and wellness, and all things in between in digital media.