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Data scientist (marketing department)

Summary

Build predictive models and analyze customer data to optimize marketing strategies and drive engagement using Python, SQL, and ML.

About the job Data Scientist (Marketing Department)

Position Title: Data Scientist
Location: Cape Town

Ready to turn complex data into game-changing strategies? Apply now and be part of a team where data fuels innovation and drives success!

Introduction:
Are you passionate about transforming data into powerful business insights? Our client is looking for a Data Scientist to drive data-driven decision-making, optimize marketing strategies, and develop predictive models that enhance customer engagement. If you're an analytical thinker with a knack for problem-solving, this role is your opportunity to make a real impact!

Duties and Responsibilities: Develop predictive models to forecast customer behavior and improve marketing effectiveness. Extract and analyze data to provide actionable insights for customer targeting and segmentation. Identify new data sources and refine collection methods to drive strategic innovation. Collaborate with cross-functional teams to implement data-driven marketing strategies. Mentor and guide data analysts transitioning into data science roles.

Qualifications and Skills Requirements: Bachelors or Masters degree in Statistics, Mathematics, Computer Science, Engineering, or a related field. 5+ years of experience in data science, with expertise in predictive modeling and machine learning. Strong proficiency in Python or R, SQL (Big Query), and data visualization tools (Tableau, Looker Studio). Experience with machine learning algorithms and big data technologies (GCP, Hadoop, Spark). Excellent communication, problem-solving, and analytical skills. Strong business acumen and ability to work independently or within a team.

Ready to turn complex data into game-changing strategies? Apply now and be part of a team where data fuels innovation and drives success! #J-18808-Ljbffr

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