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Talencity Inc.

Demand Marketing Specialist - 12 month contract

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Category: Sales - Marketing

Location: north york ontaro Canada


Our client, a reputable software company, is expanding its business and looking for an experienced Demand Marketing Specialist with strong organization, management and problem-solving skills. The role is remote and may require occasional visits to HQ in North York.

Your experience you bring will include:

  • 2-4 years in B2B Marketing; ideally field marketing, event marketing, or demand generation
  • Experience using and developing emails and email nurtures through Marketing Automation Platforms like Marketo
  • A self-starter that can work independently or as part of a matrixed marketing environment.
  • Demonstrated ability to manage multiple priorities/projects and consistently meet deadlines.
  • Strong analytical skills, and demonstrable experience synthesizing data and making strategic decisions using various inputs.
  • Strong written, verbal, andvisual communication skills, with the ability to effectively share ideas andlead discussions with a wide variety of audiences

Your responsibilities will include:

Working within the Marketing team, the Demand Centerenables driving consistent, repeatable, and scalable demand marketing thatalign to our global GTM strategy.

  • Support the Demand Center Leaders in their teams’ development and execution of strategic and tactical marketing plans, programs, and campaigns, including communicating program details and results to stakeholders.
  • Creation of campaign assets and management of internal campaign resource centres with a focus on operationaliation and project managing webinars
  • Creation and Management of Email Nurture streams to support the GTM activities
  • Work closely with stakeholders in sales and marketing to ensure campaigns effectively support sales objectives and are properly executed.
  • Monitor campaign metrics, creating tactics to ensure the constant delivery of qualified sales leads for ongoing pipeline creation and program optimization.
  • Research and identify future potential marketing opportunities, such as events, sponsorships, and technology.
  • All other responsibilities as assigned by reporting manager or sr. marketing leadership.

What you will get in return:

  • Supportive work environment
  • Excellent compensation package

What you need to do now:

  • Apply online or visit jobs.talencity.com
  • We thank all applicants but due to the volume of applications, we will only be in touch with qualified candidates to discuss next steps.



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