Design Lead

Summary

Leads human-centred design for a product team in Singapore, shaping UX strategy, service design, and digital innovation through research, prototyping, and collaboration with engineers and stakeholders.

Job Description

· We're looking for an experienced Design Lead to establish and scale Human-Centred Design within a multidisciplinary product team.

· You'll work closely with Product Managers, Engineers, Business Stakeholders, and Users to drive Product Discovery, UX Strategy, Service Design, and Digital Innovation, delivering intuitive, accessible, and impactful digital experiences.

Key Responsibilities::

· Design Leadership

o Lead and establish Human-Centred Design practices, frameworks, and standards.

o Partner with Product and Engineering teams to shape product strategy and delivery.

o Build scalable Design Systems and promote a strong design culture.

· User Research & Discovery

o Conduct User Interviews, Usability Testing, Workshops, and Field Research.

o Apply Qualitative & Quantitative Research to uncover user needs and validate product ideas.

o Transform research into actionable insights and product recommendations.

· UX, Service & Product Design

o Create Journey Maps, Service Blueprints, Wireframes, Prototypes, and High-Fidelity Designs.

o Apply Service Design and Systems Thinking to improve end-to-end user experiences.

o Collaborate with engineering teams to ensure successful implementation.

· Strategy & Innovation

o Drive Product Discovery using research, analytics, and experimentation.

o Explore AI-enabled Design and modern digital technologies to enhance user experiences.

o Balance User Needs, Business Goals, and Technical Feasibility. 🤝

· Stakeholder Management

o Facilitate workshops and collaborate with Business Leaders, Product Managers, and Engineering Teams.

o Influence decisions through research, evidence, and storytelling.

o Champion Product-Led and User-Centric ways of working.

· Design Excellence

o Establish Accessibility, Usability, and Inclusive Design standards.

o Mentor designers and contribute to building a strong design capability.

o Promote continuous learning, innovation, and best practices.

Required Skills & Qualifications::

· 8+ years of experience in UX Design, Product Design, Service Design, or Human-Centred Design.

· Strong expertise in User Research, Interaction Design, Information Architecture, and Design Thinking.

· Experience leading End-to-End Product Design and Product Discovery.

· Hands-on experience with Wireframing, Prototyping, Journey Mapping, and Design Systems.

· Strong understanding of Accessibility, Usability, and Inclusive Design.

· Experience collaborating with Product Managers, Engineers, and Agile Teams.

· Excellent Stakeholder Management, Workshop Facilitation, Communication, and Storytelling skills.

· Experience building or scaling Design Practices.

· Knowledge of AI-assisted Design, Systems Thinking, and Digital Transformation.

· Experience in Government, Public Sector, or Regulated Industries.

· Experience mentoring designers and developing design maturity.

· Bachelor's or Master's degree in Design, Human-Computer Interaction (HCI), Interaction Design, Service Design, Design Research, Graphic Design, or a related discipline.