Design Lead
Purpose of the Job
HH Global is looking for a high-calibre Design Lead to spearhead a new "always-on" creative production engine dedicated to a premier global technology client in the AI space. This role is embedded within a high-performance "Creative Production Hub," where you will lead the end-to-end execution of world-class digital assets across static and motion design.
The ideal candidate is a strategic operational leader who can "stitch things together" even when briefs aren't fully baked, balancing conceptual brilliance with technical precision. You will be a champion of innovation, integrating generative AI and automation tools into the creative workflow to maximize scalability across 20+ global markets.
Key Responsibilities
Creative Production & Technical Stewardship
Omnichannel Execution: Oversee the high-volume production of digital static and video assets, including social media content, display ads, and rich media.
Quality Assurance: Define and enforce strict technical quality standards and brand compliance for all content outputs.
Technical Specifications: Translate creative concepts into actionable technical specifications for designers, motion artists, and editors.
Hands-on Support: Execute, adapt, or update creative assets when necessary to meet urgent sprint deadlines.
Team Leadership & Collaboration
Mentorship: Line manage, mentor, and motivate a team of visual and digital designers within a fast-paced, digital-first environment.
Collaborative Workflow: Partner with project managers and creative technologists to optimize team utilization and ensure deadlines are met efficiently without compromising quality.
Capacity Planning: Work with internal leads to prioritize project pipelines based on business impact and regional needs.
Global Scaling & Localization
Market Adaptation: Manage the simultaneous launch of assets across 20+ markets and languages, ensuring cultural relevance and linguistic accuracy.
Asset Governance: Oversee the "copy trix" process and technical adaptation of assets, managing thousands of versions with meticulous attention to detail.
DAM Management: Maintain the Digital Asset Management (DAM) system to ensure all localized versions are correctly tagged and accessible.
AI & Automation Integration
Efficiency Innovation: Implement the client’s 1P & 3P AI tools to accelerate the creative production cycle.
Process Automation: Collaborate with Creative Technologists to automate repetitive tasks like resizing and dynamic content generation.
Knowledge, Skills + Experience
Experience: Proven experience in progressive creative production leadership within a fast-paced agency or in-house studio serving global tech brands.
AI Aptitude: Demonstrated confidence in integrating emerging AI and generative tools into commercial production workflows.
Technical Proficiency: Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro) and Figma.
Agility: Proven ability to remain un-fazed in a rapid production sprint environment with continuous inputs.
Stakeholder Management: Exceptional communication skills; ability to present production strategies and timelines to senior global marketing stakeholders.