Designer (m/f/d)
Description
🚀 YOUR ROLE
The Designer will be part of an in-house team dedicated to one of the biggest FMCG companies in the world. They are responsible for ecom assets, graphic design, art direction and production for social media assets, digital campaigns, and simple POS work.
This role also offers the opportunity to apply and experiment with Generative AI (GenAI) tools to enhance creativity, streamline workflows, and push the boundaries of digital design.
⭐️YOUR RESPONSIBILITIES
Creative Delivery:
· Deliver functionally beautiful creative tailored for retailers, with a deep understanding of PDPs
· Adapt design work efficiently within accessibility standards and manage high-volume SKU requirements.
· Create and optimize assets for digital brand stores and leverage experience with the AMS Advertising Suite to enhance campaign impact.
· Develop design concepts and solutions based on creative briefs and client strategies.
· Execute and produce design communications for social, e-commerce, digital campaign, and POS channels.
· Lead design projects from concept to delivery, collaborating across teams on ideation and implementation.
· Create a wide variety of assets including print, OOH, packaging, memes, and campaign/event collateral, in addition to social and e-commerce.
· Retouch packaging and product imagery; create lockups, layouts, and illustrations (icons and simple motion graphic elements).
· Use Adobe Firefly, existing brand assets, and stock imagery to produce timely, relevant content.
· Design in a variety of styles while maintaining consistently high standards of creativity and quality.
Client Collaboration
· Work closely with clients daily, building strong service-driven relationships, particularly in the digital commerce space, ensuring the effective delivery of digital brand stores and retailer-specific requirements.
· Present work confidently to clients.
· Consult with the account project manager to gather information about a product and determine the most effective visual expression.
Problem-Solving & Innovation
· Apply critical thinking to provide elegant and simple solutions.
· Explore new ways of working, including the creative use of GenAI tools, to drive innovation.
· Stay up to date with current design and digital trends, proactively bringing fresh thinking into the work while operating within brand guidelines.
🎯 REQUIRED SKILLS
Design Expertise:
· Minimum 6 years’ experience in eCommerce design for CPGs (Consumer Packaged Goods), with strong knowledge of PDPs.
· Experience designing for high-volume SKU environments and familiarity with accessibility standards.
· Proven experience in design with a strong portfolio showcasing creative and impactful work.
· Strong sense of typography, layout, colour, and visual storytelling.
· Artistic intuition with the ability to deliver elegant and simple solutions across different formats.
· Demonstrated capability across print, OOH, packaging, event collateral, and digital channels.
· Excellent retouching skills (including packaging), creating brand lockups, layout systems, and icon/illustration work.
· Ability to create social-first content (e.g., GIFs/memes) while maintaining brand integrity.
· Comfortable preparing production-ready assets for web and print (file setup, bleeds, dielines, export specs).
Technical Skills:
· Advanced knowledge of Adobe Creative Suite (Photoshop, InDesign, Illustrator).
· Advanced knowledge of Premiere Pro and After Effects.
· Advanced knowledge of Firefly and other Generative AI (GenAI) tools, with a passion for exploring and applying them in creative workflows.
· Advanced knowledge of PowerPoint design.
· Nice to have: Splash design, HTML5 banner creation & design.