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Legacy Athletic Clubs

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Destination & Resort Sales Director

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Sales Director, Destination & Resort Market | L2 Brands | Remote, with travel throughout your territory

Think of the sweatshirt someone brings home from a ski town, a beach getaway or a favorite national park. There’s a good chance it came from L2 Brands. We make the decorated apparel and headwear people buy to remember the places they love, and we’re looking for a Sales Director to lead and grow our destination and resort business.


This is a role for a builder. You’ll own the division’s revenue growth, lead a network of 12–15 independent sales reps, open major new accounts and shape the products we put in front of resort customers across the country.


What you’ll do

  • Own the number: turn the channel’s multi-year strategy into territory and account plans, forecast bookings accurately and deliver divisional revenue and margin goals
  • Lead and grow the rep network: coach and develop 12–15 independent reps, set clear KPIs and three-year territory plans, fill coverage gaps and recruit top talent
  • Win new business: personally open at least four new key accounts a year and set new-account targets for every territory
  • Be the executive sponsor: partner with reps on the top five customers in each territory and negotiate programs and terms
  • Shape the line: bring the voice of the resort customer to product development, art and merchandising, so the market influences what we make
  • Spot what’s next: track market, competitor and pricing trends, find white space and build sales programs that drive sell-through
  • Get out in the field: visit accounts, attend trade shows and help lead the National Sales Meeting

Why L2 Brands

  • Visibility: a high-impact leadership role with direct exposure to senior leadership
  • Flexibility: a remote role based where you live, with 50–60% travel across your territory
  • A product people love: apparel tied to people’s favorite places and memories

If you know the resort market, love building teams and want to grow a business, we’d like to hear from you. Apply today.

L2 Brands is an Equal Opportunity Employer.

Apply

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