Digital and Marketing Executive

Key Responsibilities

• Manage and maintain the hotel’s social media platforms, including content planning, scheduling, publishing, and community engagement.
• Develop engaging digital content, including social media posts, promotional campaigns, newsletters, and website content.
• Coordinate photo and video production with internal teams, photographers, agencies, and external partners.
• Support the planning and execution of digital marketing campaigns across social media, search, display, email, and other online channels.
• Monitor campaign performance, website traffic, social media engagement, and online conversion results.
• Prepare regular digital marketing reports and provide recommendations to improve campaign effectiveness.
• Ensure hotel information, promotions, images, and content are accurate and up to date across the hotel website and relevant online platforms.
• Work closely with Revenue, Sales, Food & Beverage, and other departments to promote hotel packages, events, restaurants, and guest experiences.
• Coordinate with corporate marketing teams, digital agencies, media partners, influencers, and content creators.
• Monitor online trends, competitor activities, and emerging digital platforms to identify new marketing opportunities.
• Support search engine optimisation (SEO), search engine marketing (SEM), paid social media campaigns, and email marketing activities.
• Ensure all digital materials and communications comply with brand guidelines and approval processes.
• Perform other marketing-related duties as assigned.