Digital Engagement & Marketing Assistant
TITLE Digital Engagement & Marketing Assistant
DEPARTMENT Office of Belonging and Inclusion
REPORTS TO Associate Director of LGBTQ+, Belonging, and Identity Engagement
PAY RATE $15/hr
THE OPPORTUNITY
Supports the office’s digital presence and promotional strategy to increase student awareness, engagement, and event attendance.
WHAT YOU WILL DO
Content Creation & Social Media
- Develop and publish content across Instagram (posts, stories, reels)
- Design and produce promotional materials (e.g., flyers, digital graphics) using tools such as Canva
- Develop and publish content highlighting cultural heritage months, religious holidays, and awareness initiatives
- Monitor direct messages and flag repost or collaboration requests to a supervisor
Marketing & Engagement Strategy
- Develop creative strategies to increase student engagement and program attendance upon supervisor request
- Identify trends and propose new outreach methods across digital and physical platforms
- Maintain a consistent and engaging brand voice
Content Planning & Coordination
- Regularly review the shared RISE Leader shared documents to plan weekly promotion of community conversations
- Proactively follow up for missing event details as needed
Event Promotion & Coverage
- Provide live social media coverage for events when appropriate
- Create post-event recap content when relevant
- Update LCD screens with our current promotional materials
Additional Duties
- Support office events and initiatives
- Facilitate community conversations as needed
- Weekly office hours as needed
- Work closely with Programs and Operations to align messaging and timing
- Assume additional responsibilities as required.
YOUR TEAM WILL INCLUDE
N/A
WHAT EDUCATION AND SKILLS YOU WILL NEED
- Ability to create an environment where direct reports have the freedom and security to take initiative; deal with complexities with resilience, resourcefulness, and optimism; and appreciate open mindedness, creativity, and agility in thought and tactics.
- Ability to embrace ideas and changes created by all community members.
- Ability to work independently to solve problems; look for opportunities to take on responsibility; take thoughtful risks; and effectively act on new and ongoing initiatives, objectives, and solutions to gain sought-after results.
- Ability to anticipate and effectively handles change; demonstrate willingness to try new skills and challenging tasks; and is flexible in changing conditions.
- Must have strong computer skills including proficiency in Google Drive/Docs and Microsoft Office (Word, Excel, PowerPoint, Outlook/Calendar).