Digital Marketing Account Manager
USA TODAY Co. Digital Marketing Account Manager
Are you passionate about digital marketing, client relationships, and driving measurable business results? As an Account Manager, you'll serve as a trusted advisor to a portfolio of clients, helping them navigate today's evolving marketing landscape while maximizing the performance of their advertising investments.
In this highly collaborative role, you'll partner closely with Sales, Digital Strategy, Optimization, and Operations teams to create and execute integrated marketing solutions across search, display, social media, digital, and print channels. Your ability to combine strategic thinking, data-driven insights, and exceptional client service will directly contribute to client retention, growth, and long-term success.
If you're energized by building relationships, solving complex challenges, and helping businesses grow, we'd love to hear from you.
What You'll Do
Serve as a Trusted Client Partner
Build, strengthen, and grow long-term relationships with clients while serving as their primary post-sale point of contact.
Understand client goals, business challenges, and success metrics to ensure marketing strategies align with desired outcomes.
Anticipate client needs, proactively identify opportunities, and provide strategic recommendations that drive results.
Lead Strategic Marketing Initiatives
Develop and execute integrated marketing strategies across paid search, display, social media, local marketing solutions, and owned digital and print channels.
Translate campaign objectives into actionable plans that support business growth and maximize return on investment.
Stay informed on emerging marketing trends, technologies, and best practices to help clients remain competitive.
Deliver Data-Driven Results
Analyze campaign performance and communicate insights through regular business reviews and client presentations.
Monitor trends, identify optimization opportunities, and recommend adjustments that improve campaign effectiveness.
Use performance data to guide strategic decisions and uncover opportunities for continued growth.
Collaborate Across Teams
Partner closely with Sales, Optimization, Ad Operations, and Digital Solutions teams to ensure seamless campaign execution.
Mobilize internal resources to support client objectives and deliver exceptional customer experiences.
Foster strong cross-functional relationships that contribute to efficient workflows and superior results.
What Makes You Successful
Key Qualifications
3+ years of client-facing account management, customer success, or relationship management experience.
2+ years of hands-on experience managing digital marketing or advertising campaigns.
Bachelor's degree in Business, Marketing, Advertising, Communications, Journalism, Finance, Economics, or a related field.
Google Ads and Google Analytics certifications preferred.
Skills & Expertise
Strong understanding of digital marketing channels, including paid search, display advertising, social media, email marketing, and analytics.
Proven ability to build trust, influence stakeholders, and maintain strong client relationships.
Excellent analytical skills with the ability to translate data into actionable business recommendations.
Strong verbal, written, and presentation skills.
Experience managing multiple priorities in a fast-paced, client-focused environment.
Proficiency with Microsoft Excel, PowerPoint, CRM platforms, and marketing technology tools.
What You'll Bring
We're looking for someone who is:
Client-obsessed and committed to delivering exceptional service.
Strategic and analytical, with the ability to turn insights into action.
Collaborative and adaptable, thriving in a dynamic environment.
Innovative and solutions-oriented, always looking for new ways to improve client outcomes.
Organized and detail-oriented, while effectively managing multiple priorities.
Curious and growth-minded, with a passion for digital marketing and emerging technologies.
Why You'll Love This Opportunity
Work directly with clients to influence business growth and marketing success.
Partner with talented sales and marketing professionals in a collaborative environment.
Gain exposure to a diverse range of industries, marketing channels, and technologies.
Be part of a team that values innovation, continuous learning, and measurable results.
Make a visible impact by helping businesses achieve their goals through strategic marketing solutions.
This version is more candidate-centric, highlights career impact, and better showcases the consultative nature of the role, which tends to attract stronger digital account management talent.
#LI-REMOTE#LOCALiQ #LI-LL
The annualized base salary for this role will be $45 000,00 - $55,000.00. Variable compensation is not reflected in these figures and based on the role, may be applicable. Exact compensation may vary based on skills, experience, location, and union representation, if applicable