Digital Marketing and Branding Manager
You develop and execute digital marketing strategies, strengthen brand positioning in the luxury market, manage campaigns and digital channels, generate inbound leads, create content plans, improve search rankings, run advertising, build partnerships, and support product launches. You monitor campaign metrics and optimize performance across SEO, social media, Google Analytics, YouTube, Telegram, Discord, and other platforms.
Responsibilities
- Develop and execute comprehensive digital marketing strategies
- Enhance brand positioning and awareness in the luxury market
- Manage and optimize campaigns across SEO, SMO, Google Analytics, Twitter, and social media platforms
- Monitor and analyze campaign performance metrics to improve ROI
- Manage websites, blogs, emails, and social media channels
- Optimize YouTube, Telegram, and Discord channels
- Host Twitter Spaces or AMAs
- Generate inbound leads through digital marketing tactics
- Develop and manage content plans
- Execute backlink strategies
- Run and optimize advertisements
- Establish partnerships and joint campaigns with other projects
- Create and implement product launch marketing strategies
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- Proven experience in digital marketing, branding, and lead generation
- Experience in Web3 or blockchain is preferred
- Experience positioning and promoting products in the luxury market
- Strong understanding of SEO, SMO, Google Analytics, and social media marketing tools
- Strong analytical and problem-solving abilities
- Strong communication and collaboration skills