Digital Marketing Executive | Beauty Brands

About THG

We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.

Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.

From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG. At the heart of it all is our THG DNA - it’s how we win and work together, moving fast, staying curious, and backing each other every step of the way.

With us, you’ll go further, faster. What are you waiting for?

About THG Beauty

Beauty is never one-size-fits-all – and neither are we. At THG Beauty, we’re on a mission to make beauty discovery more exciting, accessible and personal, helping millions of customers around the world discover the products, brands and experiences that make them look and feel their best.

Our portfolio brings together some of the world’s leading beauty retailers and brands, from our owned brands including ESPA, Perricone MD and Christophe Robin, to more than 1,300 third-party brands available through our leading online destinations including LOOKFANTASTIC, Cult Beauty and Dermstore.

Our expertise goes beyond retail and brand ownership. From product development and manufacturing through THG LABS and Bentley Labs to our leading retail destinations, our end-to-end expertise gives us a unique perspective on beauty and what’s next.

Why be a Digital Marketing Executive at THG Beauty Brands?

As a Digital Marketing Executive you will support the AMELIORATE brand team and ESPA campaign team in leading and implement exciting marketing initiatives that strengthen our brand presence, engage our online community, and drive brand awareness and customer retention. You’ll work closely with cross-functional teams to execute high-performing campaigns, events and launches that reflect the latest beauty trends and consumer behaviours.

As a Digital Marketing Executive, you’ll:

• Support the brand and campaign teams with campaign briefing, planning and implementation of multi-channel digital marketing campaigns (social media, email) aligned with brand goals.
• Uphold the brand’s mission to promote science-backed skincare and dermatologist trust.
• Stay updated on beauty trends, consumer behaviour, and competitor activities to inform marketing strategies.
• Support with ideation and execution of 360 web and channel-specific content for various platforms in both written and visual formats, working collaboratively with channel leads across Blog, App, Paid Social etc.
• Support influencer activity and social media initiatives, working collaboratively with the brand and marketing teams to engage audiences and maintain a consistent brand voice.
• Work with e-com team to monitor & report performance, track KPI’s, influencer results, and website analytics.
• Generate reports to measure the success of your campaigns and provide insights for improvement.
• Work closely with cross-functional teams (sales, PR, product) to ensure campaigns support overall business objectives.
• Bring innovative ideas to improve digital presence, campaign creativity, and audience engagement.
• Ensure all digital content aligns with the brand’s voice, tone, and aesthetics.
• Maintain consistency across all marketing channels and touchpoints.
• Continuously improve personal skills to contribute more effectively to the team and company growth.
• Demonstrate agility — adapt quickly based on performance data and trends and the needs of the business.

What skills and experience do I need for this role?

• Strong written communication and copywriting skills, with the ability to adapt content to different channels and brand voices.
• Excellent organisation and attention to detail, with the ability to manage multiple campaigns and deadlines.
• Creative thinking and an eye for engaging written and visual content.
• Confidence interpreting campaign results, website analytics and KPIs to identify actionable improvements.
• Collaborative working style, with clear communication across brand, marketing, e-commerce and creative teams.
• Highly versatile and adaptable, with the ability to work across brands, channels and marketing activities — moving confidently between content creation, campaign coordination, influencer support and performance reporting as priorities change.
• Experience supporting digital marketing campaigns, gained through a marketing role, internship, placement or relevant projects.
• Practical experience creating or coordinating content for social media, email and website channels.
• Experience monitoring campaign performance and preparing reports or recommendations using marketing data.
• Experience collaborating with different teams to deliver campaigns, events or product launches.
• Exposure to influencer activity, community engagement or competitor research would be beneficial.
• Experience within beauty, skincare or consumer brands would be advantageous.

What’s in it for me?

Career Development

• Access bespoke development programmes that have been designed and developed by our in-house L&D team.

• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.

Enhanced Leave

• 25 days annual leave plus bank holidays.

• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!

• Enhanced maternity and paternity pay, depending on length of service.

• Up to 10 days compassionate leave.

• Buy back up to 3 days each year.

• Unlock 2 days volunteer leave after 12-months.

Wellbeing Support

• Access face-to-face and virtual appointments with our in-house GP.
  
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.

• State-of-the-art on-site gym.

• Access to our on-site physio.

Other Perks

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.

• Subsidised bus pass from Manchester City Centre to our ICON office.

• Up to 50% staff discount on THG brands.
  
  
• On-site staff shop.
  
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.

• Anniversary gifts when you hit 5 and 10 years of service.