Digital Marketing Faculty

Canadian University Dubai, CUD is seeking exceptional faculty at the ranks of Assistant Professor and Associate Professor in Digital Marketing and Analytics to join the School of Management starting Spring Semester 2026-2027. Successful candidates will contribute to high quality teaching, impactful research, curriculum development, and the School’s broader academic initiatives, with expertise across contemporary areas of digital marketing, analytics, and technology enabled marketing practice.

Qualifications

Applicants must hold a PhD in Digital Marketing or a closely related field, obtained from a university ranked within the top 500 in the QS World University Rankings, preferably from an accredited Western institution.

Candidates should demonstrate a strong record of teaching effectiveness, research productivity, and industry engagement. Evidence of publications in highly ranked, Scopus indexed journals is required.

Relevant professional certifications are preferred.

Prior experience within a Canadian academic institution is preferred, as is teaching experience in the Middle East. Preference will be given to candidates with Canadian affiliation through Canadian qualifications, teaching experience at a Canadian university, or other established academic or professional links to Canada or North America.

Experience Requirements

Assistant Professor, minimum 2 years of undergraduate teaching experience at a top 500 QS ranked university, including experience in curriculum development and supervision of graduation projects.

Associate Professor, minimum 5 years of undergraduate and graduate teaching experience at a top 500 QS ranked university, including experience supervising MSc or DBA students. Familiarity with AACSB accreditation is preferred.

Teaching Areas

Teaching will span key areas of Digital Marketing and Analytics, including:

• Digital marketing strategy and planning
• Marketing analytics and predictive modelling
• Marketing research and data driven decision making
• Customer relationship management and customer analytics
• Social media and influencer analytics
• Artificial intelligence applications in marketing
• E commerce and digital consumer behaviour
• Brand management
• Retail and omnichannel analytics
• Ethics and responsible artificial intelligence in digital marketing

Research Focus

Successful candidates will contribute to high impact research and are expected to produce at least two publications in reputable, peer reviewed journals, preferably Q1 or Q2 Scopus indexed journals, commensurate with academic rank.

Research should contribute to the advancement of Digital Marketing and Analytics, including areas such as customer and marketing analytics, predictive modelling, artificial intelligence applications in marketing, digital consumer behaviour, social media analytics, e commerce, omnichannel strategy, and responsible use of artificial intelligence and data in marketing.

Candidates are also expected to engage with industry and professional communities to strengthen applied research, knowledge exchange, and professional practice.

Key Responsibilities

• Serve as a subject matter expert, supporting the Program Chair or Coordinator in academic operations and helping ensure curriculum alignment with CUD requirements, industry needs, and current developments in the discipline.
• Teach undergraduate and graduate courses in Digital Marketing, Marketing Analytics, and related areas, ensuring engaging delivery, current course content, updated syllabi, and timely grading.
• Maintain accurate student records, hold regular office hours, provide academic support, and advise students, particularly those at academic risk.
• Recommend appropriate learning resources and materials to enhance the student learning experience.
• Supervise independent studies, student projects, internships, graduation projects, and theses, as appropriate to academic rank.
• Contribute to curriculum evaluation, course development, and continuous improvement of academic programs.
• Conduct high quality research, publish in reputable peer reviewed journals, and maintain active professional and scholarly engagement.
• Participate in academic governance, faculty and departmental meetings, accreditation processes, and related academic documentation.
• Contribute to the School of Management’s accreditation activities, including AACSB related initiatives where applicable.
• Support academic administrative activities, including student advising during registration and participation in orientation activities.
• Engage in community outreach, industry collaborations, and professional service.
• Represent CUD at professional events, conferences, and relevant public engagements.
• Participate in professional development activities and other capacity building initiatives.

Our eligible faculty employees enjoy competitive compensation and benefits, including:

• Generous academic annual leave
• Tax free salary
• Housing allowance
• Transportation allowance
• Annual flight benefits in accordance with faculty grade eligibility
• Children’s education allowance in accordance with faculty grade eligibility
• Furniture allowance where applicable
• Joining and repatriation benefits in accordance with faculty grade eligibility
• Family visa support in accordance with faculty grade eligibility
• Professional development opportunities
• International health insurance
• Life insurance
• In house visa and relocation support services
• Full access to campus facilities
• Research and innovation funding support