Digital Marketing Manager
The Opportunity:
Are you a digital marketing expert with a strategic mind? Do you excel in planning and execution of growing a business’ online presence? We’re looking for a Digital Marketing Manager to develop and execute digital marketing strategies that increase brand awareness, drive qualified traffic to NaturalFactors.com and eCommerce retail partners, and establish meaningful consumer relationships through the collection and activation of first-party data. The role will combine strategy, execution, agency leadership, analytics and future team development. If this sounds like you, apply today!
We are a growing company and a leading manufacturer of nutritional supplements, dedicated to enhancing the wellbeing of our customers.
This position pays: $110,000 - $140,000/year
A Day in The Life of A Digital Marketing Manager:
Develop and execute a comprehensive digital marketing strategy aligned with business objectives
Establish annual plans, KPIs, reporting frameworks and channel investment priorities
Identify opportunities to increase awareness, engagement and consumer acquisition
Lead upper and mid-funnel marketing initiatives across paid social, search, video and content channels
Drive qualified traffic to DTC and eCommerce partners
Optimize channel performance and audience targeting
Explore emerging digital discovery channels, including AI-powered search, answer engines, influencer partnerships and affiliate programs, to expand brand visibility and reach new consumers
Identify, onboard and manage agency partners for media, creative, SEO and analytics
You will work a set schedule of Monday to Friday 8:00am – 4:30pm
Hybrid option available for local candidates after the introductory period; remote option available for non-local candidates. Our US office is located in Monroe, WA
What We're Looking for From You:
7+ years of progressive digital marketing experience
Bachelor's degree in Marketing, Business, Communications or related field or equivalent experience
Experience in digital strategy, paid media, CRM, content and analytics
Experience managing agencies and external partners
Consumer packaged goods, health and wellness, or supplements experience is an asset
What You Should Know About Us:
A purpose-driven company committed to employees and improving the health and well-being of people and the planet
We’re building and evolving our digital marketing capabilities and are looking for someone excited to help shape and scale that growth to directly impact business success
A dynamic and collaborative work environment where your expertise makes a real impact
Our Team's Favorite Perks and Benefits:
A competitive total compensation package
Best in class benefits because we care about your health and wellness!
Physical Health
Outstanding medical, dental, vision plans
Health and dependent FSA
Employer-paid life and long-term disability insurance
Financial Health
401(k) with company match
Financial planning and education sessions
Discount on company products
On demand pay
Emotional Health
Wellness days – 10 days per year to use for personal days, mental health days, or sick days
Vacation days – 15 days per year
10 paid holidays per year
Employee Assistance Program (EAP)
Employee appreciation events and lunches