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Gumlet

Digital Marketing Manager

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Description

Responsibilities:

  • Execute marketing strategies across content and social media channels.
  • Translate campaign plans into day-to-day marketing activities.
  • Maintain and manage the content calendar.
  • Coordinate with designers, writers, and other stakeholders to publish marketing assets.
  • Manage and publish social media posts, blogs, newsletters, creatives, and other content.
  • Monitor campaign and social media performance using platform analytics.
  • Track engagement, reach, and other key performance metrics.
  • Assist with running and optimising paid campaigns across social media and search platforms.
  • Stay updated with the latest social media and digital marketing trends.
  • Bring fresh ideas and creative approaches to marketing campaigns.
  • Prepare regular reports on campaign and content performance.


Requirements:

  • 2-3 years of relevant experience in Digital Marketing.
  • Excellent written and verbal communication skills.
  • Hands-on experience with digital marketing platforms and tools such as Meta Business Suite, LinkedIn Campaign Manager, Google Ads, Google Analytics, Canva or similar tools.
  • Strong ownership and organisational skills.
  • Good attention to detail.
  • Ability to manage multiple content activities and deadlines while maintaining quality.
  • Comfortable working from the office and collaborating with the team.


Good to Have:

  • Basic understanding of SEO and content marketing principles.
  • Experience with graphic design or video editing tools.
  • Prior experience in a relevant industry/sector.

Skills

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See also

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