Digital Marketing Manager
Posted Updated
Description
Key Responsibilities
- Plan and execute digital campaigns including HCP websites, email, eDetailing, video, and other digital content
- Manage digital platforms and coordinate content development with agencies
- Track KPIs, analyze campaign performance, and drive continuous optimization
- Execute digital initiatives in line with the overall omnichannel strategy
- Support the adoption of new digital tools and AI solutions
- Collaborate cross-functionally to improve HCP engagement and business impact
Requirements
Requirements
- 10+ years of pharmaceutical industry experience, including 3+ years in marketing
- Proven experience in digital marketing and omnichannel execution
- Strong analytical and stakeholder management skills
- Understanding of AI applications in digital marketing
- Business-level Japanese and English proficiency
- Bachelor's degree or higher in business, medical, or life sciences preferred