DIGITAL MARKETING MANAGER

Duties and Responsibilities

• Meeting with the sales and marketing team to discuss digital marketing strategies.

• Designing and implementing online marketing strategies across all digital platforms.

• Managing the company’s social media platform and web advertising.

• Developing social media strategies.

• Identifying the latest trends and technology within the industry.

• Analyzing site traffic including click navigation, shopping patterns, and purchase conversion.

• Assessing the online user experience and developing strategies

• Maintaining customer communications with weekly reports, news articles, and industry guides.

• Monitoring and maintaining the media budget.

• Preparing and presenting digital marketing reports.

Requirements and Qualifications

• In-depth knowledge of digital marketing techniques.

• Experience with social media networking and advertising.

• Ability to work well under pressure.

• Knowledge of the latest technology and trends within the industry.

• Good interpersonal skills.

• Strong communication and presentation skills.

• Detail-oriented with strong organizational skills.

• Ability to conduct thorough research.

• Ability to work independently and as part of a team.

• Strong problem-solving skills.

• Willingness to stay updated on industry trends.

• Experience in training and mentoring staff.

• Degree or Diploma or minimum three years relevant work experience

• Able to work early mornings, nights, and weekends