Digital Marketing Manager/SEO Manager
This is a remote position.
We are seeking a dynamic and experienced Digital Marketing Manager/SEO Manager to join our team. The ideal candidate will have 5-10 years of hands-on experience in digital marketing, with a strong focus on SEO, Google Campaign management, and a deep understanding of Zoho tools including Zoho Social, Zoho Campaign, and Zoho Marketing Automation.
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Develop, implement, and manage comprehensive digital marketing strategies that drive traffic, engagement, and lead generation across various online channels.
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Optimize website content, architecture, and backlink profile to improve organic search engine rankings.
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Plan, execute, and monitor Google Ad campaigns (Search, Display, Shopping) to meet performance goals.
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Manage and execute social media strategies using Zoho Social to enhance brand presence and engagement across platforms.
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Design and manage email marketing campaigns via Zoho Campaigns, ensuring high deliverability and engagement rates.
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Automate marketing workflows and lead nurturing processes using Zoho Marketing Automation to drive conversions and customer retention.
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Analyze performance data, generate reports, and provide actionable insights to improve overall digital marketing effectiveness.
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Stay updated with the latest digital marketing trends, SEO best practices, and industry developments.
Requirements
Requirements:
- 5-10 years of experience in digital marketing, with a proven track record in SEO, Google Ads, and social media marketing.
- Proficient in using Zoho Social, Zoho Campaigns, and Zoho Marketing Automation.
- Strong analytical skills and experience with tools like Google Analytics, Google Search Console, SEMrush, or other SEO tools.
- Excellent communication skills, both written and verbal.
- Ability to work independently, manage multiple projects, and meet deadlines.
- Knowledge in Zoho/Google campaign marketing.
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Certification in Google Ads, SEO, or related fields.
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Experience in content marketing and copywriting.
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Familiarity with other digital marketing tools and platforms.
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Any graduation or equivalent qualification.