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UpGrowth HR Sdn. Bhd.

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Digital Marketing Manager (Thai Market)

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JOB RESPONSIBILITIES:

  1. Market Strategy & Insights: Deep-dive into Thai iGaming trends, competitor movements, and player behavior to refine our localized approach.

  2. Performance Acquisition: Proactively hunt for and manage new acquisition channels.

  3. HQ Collaboration: Work closely with the Head of Marketing at HQ to align local tactics with global brand standards, ensuring seamless communication of data and results.

JOB REQUIREMENTS:

  1. Language Proficiency: * Thai: Native/Fluent (Essential for copywriting and cultural nuance).

  2. English and Mandarin: Professional working proficiency (For HQ reporting).

  3. "Gray Market" Expertise: Minimum 3-5 years of experience in the "Gray Market" industry specifically targeting the Thai market.

  4. Experience in Grey area, igaming, dating apps or crypto industry is welcome

  5. Thai Chinese will be great, can speak mandarin & Cantonese will be great.

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