Digital Marketing Specialist - Affiliate Marketing

We are seeking an experienced and results-driven Digital Marketing Specialist with expertise in affiliate marketing to join our team. As a Digital Marketing Specialist, you will be responsible for executing and optimizing our digital marketing strategies, driving traffic, and increasing conversions across all platforms. You will work closely with cross-functional teams to implement campaigns that maximize ROI and ensure long-term growth for the brand.

Key Responsibilities:

1. Affiliate Programme Strategy

- Develop, execute, and optimize digital marketing strategies to drive acquisition and revenue growth.

- Implement promotional campaigns across several platforms, targeting the right audience to maximize performance.

2. Campaign Management & Optimization

- Monitor, analyse, and adjust marketing campaigns to ensure optimal performance across all platforms.

- Use A/B testing, data analytics, and marketing automation tools to improve conversion rates and promotions` performance.

- Collaborate with the content team to create engaging materials and resources for brand promotion.

3. Performance Reporting & Analytics

- Provide regular reports on campaign performance and suggest strategies for optimization.

- Analyse data trends and competitors' affiliate programmes to stay ahead of industry trends.

Requirements

Requirements:

Ø At least 3 years of experience in digital marketing, with a focus on affiliate marketing.

Ø Demonstrated expertise in managing and optimizing affiliate marketing programs and campaigns.

Ø Strong analytical skills, with the ability to derive insights and make data-informed decisions.

Ø Exceptional communication skills and experience in managing affiliate partnerships.

Ø Proficiency in digital marketing tools.

Ø Familiarity with SEO, SEM, and paid media strategies.

Ø Experience in performance-based marketing and the use of tracking tools.

Benefits

Job Type: Remote