Digital Marketing Specialist (Project Based)

<p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';"><b>About the job</b></p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';min-height:15px;"><br /></p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">The Digital Marketing Associate is responsible for executing digital marketing campaigns for the products of the company. The role will work closely with the digital marketing team in setting up campaigns across different digital platforms. This role will also closely monitor results of running campaigns and spot possible optimizations to maximize results and will take lead in developing comprehensive reports for stakeholders. </p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';min-height:15px;"><br /></p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';min-height:15px;"><br /></p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';"><b>What You’ll Do:</b></p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';min-height:15px;"><br /></p><ul><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Responsible for the execution, optimization and reporting of the Paid display, Search, Video and Social campaigns across multiple platforms (eg. Facebook ads, Google ads, and DSPs) </li><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Collaborate with Superior and Marketing Analyst to establish proper tracking mechanisms for both online and offline conversions. </li><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Responsible for managing audience pools for product/stream handled that will be utilized for digital marketing campaigns. </li><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Monitoring and management of digital media budget including filing, issuance of invoice or insertion orders, and projection of spends. </li><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Liase with external media or digital agencies in the context of execution, optimization, and reporting of digital marketing campaigns. </li><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Provide adhoc support to Marcom and other HC departments for any digital marketing related tasks.</li></ul><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';min-height:15px;"> </p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';"><b>What You Need To Have:</b></p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';min-height:15px;"><br /></p><ul><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Up to 1-2 years of experience in paid online campaign implementation </li><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Ability to create media campaigns based on brief from stakeholders / what the business needs </li><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Experience working with multi-product companies and able to draft and improve on multiple customer journey touchpoint </li><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Preferably from Agency side </li><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Highly analytical and data-driven with customer obsession</li><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Ability to plan and lead marketing initiatives end-to-end, from research and strategy to execution and data analysis</li><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Excellent communicator. Able to pitch ideas well with a structured, goal-oriented mindset. </li></ul><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';min-height:15px;"> </p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';"><b>Job Perks You'll Enjoy:</b><br /> </p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';"><br /></p><ul><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Permanent dayshift schedule</li><li style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Internal career mobility options</li></ul><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';min-height:15px;"><br /></p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">Empower Filipinos with innovative financial solutions at Home Credit Philippines. Click Apply Now and join a company where there are #NoSmallRoles and everyone is important.</p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';min-height:15px;"><br /></p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';">At Home Credit Philippines, we believe that everyone has something special to offer. Our motto "No Small Roles, Everyone is Important" is at the heart of everything we do. We think diversity makes our company better and every single job and person here plays a big part in our success.</p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';"><br /> We’re all about creating a welcoming place where everyone feels valued for who they are. This means we make sure that everyone, no matter their background or what they look like, gets a fair chance at jobs, training, and promotions. When it comes to hiring, everyone gets a fair look. It doesn’t matter where you’re from, what you believe, who you love, whether you have a disability, or any other or any other condition protected under Philippine laws. If you meet the job requirements, you have a chance to get the job.</p><p style="margin-bottom:0px;font-style:normal;font-size:13px;line-height:normal;font-family:'Helvetica Neue';"><br /> Come join us at Home Credit, where diversity fuels our innovation. Here, there are #NoSmallRoles and #EveryoneisImportant.</p><div><br /></div>