DIGITAL MEDIA & MARKETING SPECIALIST
About the position: This position is Non-appropriated Fund (NAF) and will be assigned to the Barksdale Air Force Base, Bossier City, Louisiana 71110. This is a Regular Part- Time position offering benefits (Annual Leave, Sick Leave, 401K and Retirement), 20 guaranteed hours per week, may work up to 40 hours.
DUTIES AND RESPONSIBILITIES The primary function of this position is to design, develop, and maintain digital marketing assets, including websites, social media platforms, email/text campaigns, and other digital marketing programs for the 2d Force Support Squadron (2 FSS). Works under the direction of the Marketing Director to plan, construct, deploy, and maintain the 2 FSS website and social media presence. Serves as the primary digital content administrator, ensuring content is current, accurate, and functional. Coordinates with activity managers to obtain timely and accurate information on upcoming events, special programs, and promotional offers. Writes, edits, and designs content for digital publishing. Designs and develops interactive multimedia, site animation, graphics, and video elements consistent with 2 FSS branding. Creates and distributes a variety of marketing materials across platforms such as Facebook, Instagram, Twitter, and LinkedIn. Uses a variety of web, social media, multimedia, and graphics platforms, including the Adobe Creative Suite. Continuously explores and optimizes communication methods to engage with customers and maximizes the squadron's branding and service exposure; identifies relevant industry trends and applies them to operations. Assists the Marketing Director in developing communication strategies to reach target markets. Creates and administers interactive online forms, tracks user analytics (SEO, engagement statistics), and aggregates data for each platform. Must be flexible to attend 2 FSS events and functions (including evenings, weekends, and holidays) to provide media coverage, photography, and live streaming. Performs other related duties as assigned. If interested in applying for this position you may preview the online application: https://apply.usastaffing.gov/ViewQuestionnaire/13090032