Digital Sales Traffic Coordinator

A Digital Sales Traffic Coordinator at Griffin Media helps drive the Ideal Team Player culture.

Job Summary: The Digital Sales Traffic Coordinator will be responsible for managing all aspects of the digital ad trafficking process. The role involves coordinating with the sales team and other departments, ad project management, order entry across multiple digital advertising platforms, ensuring accurate campaign delivery and reporting. The ideal candidate will have excellent organizational skills, a keen eye for detail and the ability to thrive in a fast-paced environment.

Job Responsibilities:

• Create digital sales proposals, contracts, inventory availability forecasting reports, and handouts for sales managers, account executives, and advertisers.
• Collaborate with the sales team to gather necessary assets and information for campaign execution.
• Enter and track digital sales orders and revenue, while keeping available inventory and products updated.
• Work with account executives and digital ad designers on digital ad production for clients.
• Ensure timely and accurate placement of digital advertisements in accordance with client contracts.
• Coordinate and manage the trafficking of digital sales campaigns across various digital platforms.
• Monitor and track the performance of digital campaigns by optimizing towards client KPI and ensuring pacing for campaign completion.
• Communicate effectively with sales team to ensure expectations are met and campaigns are properly optimized.
• Maintain detailed records of all digital campaigns, including schedules, placements, and performance metrics.
• Troubleshoot and resolve any issues related to digital ad delivery.
• Provide digital campaign reporting down to tactic and ad level for clients on a monthly basis or any other schedule needed.
• Assist in the development and implementation of digital advertising strategies and best practices.
• Stay up to date with industry trends and advancements in digital advertising technologies.
• Perform other job-related duties as assigned, including driving an automobile for company business.

Job Schedule: This is a full-time position primarily working 40 hours per week. You may also be called upon at times to fill in other hours and days of the week to help cover vacations, illnesses, breaking news, severe weather, or special projects/events. This position may be eligible to work remotely on occasion and at the discretion of the supervisor.